Oneupweb Celebrates 10 Years In Traverse City

1996

Oneupweb starts in Alaska in 1996 with 1 employee.

2000

Oneupweb moves to Traverse City with 3 employees.

2001

Oneupweb moves to the basement of a house in Suttons Bay with 7 employees,
taking up 1500 square feet.
Oneupweb launches ROI trax®, a proprietary analytics tool.

2002

Oneupweb continues to expand, requiring more space and moving to a commercial office
on St. Joseph Street in Suttons Bay with 2000 square feet.

2003

Oneupweb is honored with the ClickZ Search Marketing Excellence Award.
Oneupweb Founder and CEO Lisa Wehr is named an Ernst & Young
Entrepreneur of the Year.
Oneupweb Founder and CEO Lisa Wehr is featured in Inc. Magazine.

2004

Oneupweb Founder and CEO Lisa Wehr is named to BtoB Who’s Who as a key
thought leader in the search marketing industry.
Oneupweb publishes the first post of their new online marketing blog, StraightUpSearch.
With 16 employees and expanding quickly, Oneupweb moves to a 6000 square foot
facility on Duck Lake Road in Lake Leelanau.

2005

Oneupweb Founder and CEO Lisa Wehr is named to BtoB Who’s Who for the
second consecutive year.
Oneupweb wins the ClickZ Search Marketing Excellence Award for the second time.
Oneupweb Founder and CEO Lisa Wehr honored as a Leader & Innovator by
Lawrence Technological University.

2006

Oneupweb Founder and CEO Lisa Wehr is named to BtoB Who’s Who for the third consecutive year.
Jupiter Research recognizes Oneupweb as one of the five top online marketing firms with customer service emphasis.
Oneupweb is named a Michigan Top 50 Company to Watch.
Oneupweb wins the ClickZ Search Marketing Excellence Award for the third time.
Oneupweb wins a Gold Davey for their Corporate Services Brochure.
Oneupweb expands its service offerings to include podcasting with the launch of their
PodGarden Division.
Oneupweb launches PodTractor™, a proprietary analytics tool designed to track podcasts.
It’s the first of its kind.
Oneupweb’s Christopher Carlson speaks at Northern Michigan Advertising Club.

2007

AdAge names Oneupweb one of the top search marketing agencies in the world.
Oneupweb Founder and CEO Lisa Wehr is named to BtoB Who’s Who for the fourth consecutive year.
Oneupweb is honored with two Silver ADDY® Awards by the 6th District American Advertising Federation for their Corporate Services Brochure and Case Study Book.
Oneupweb launches an old-style radio themed podcast about online marketing called
One for the Money.
Oneupweb wins three Silver Davey Awards for the Oneupweb Online Survival Guides,
One for the Money Podcast and a B2B print advertising campaign.
Oneupweb is a Michigan Small Business Innovation Award Finalist for PodTractor™.
Oneupewb’s Director of Operations, Tim Kauffold, speaks at Automation Alley.
Oneupweb’s Director of Client Services, Duncan White, speaks at Frost & Sullivan.
Oneupweb Founder and CEO Lisa Wehr joins Gov. Granholm to speak about the Michigan
No Worker Left Behind program.
Exponential growth requires yet another move, this time back to Traverse City with a 30,000 square foot office on South West Bayshore Drive with 35 employees.
Oneupweb launches a new website to highlight their industry expertise.
Oneupweb’s Director of Client Services, Duncan White, speaks at SES Chicago.
Oneupweb Founder and CEO Lisa Wehr publishes 23 bylines. Oneupweb is also featured in
65 articles and two television interviews.

2008

Oneupweb is recognized by the Business Marketing Association as a Best of Division
Winner for their Corporate Newsletter and Podcast. They also receive an
Award of Excellence for StraightUpSearch, their corporate blog.
Oneupweb is named to BtoB’s Best for their Office Survival Kit. BtoB cites their creative
excellence in visually pleasing, highly-targeted, results driven business-to-business campaigns.
Oneupweb CEO and Founder Lisa Wehr is named a Corp! Entrepreneur of Distinction for her strategic vision, expertise and business philosophy.
Oneupweb is honored with two Platinum Hermes for their Corporate Podcast and Services Brochure. The company also wins a Silver Hermes for their Online Marketing Survival Guides.
Oneupweb is honored with four Awards of Distinction by the Communicator Awards for their Corporate Blog, Podcast, Newsletter and Services Brochure.
AdAge names Oneupweb one of the top search marketing agencies in the world for the
second consecutive year.
Oneupweb Founder and CEO Lisa Wehr is named to BtoB Who’s Who for the fifth consecutive year. She becomes the first person to carry this honor for five years.
Oneupweb is honored with a Silver Davey for the OneUp Low-Down Newsletter.
Oneupweb launches a social media marketing blog, StraightUpSocial.
Oneupweb continues to expand their service offerings, launching a new Eye Tracking service.
Oneupweb holds a shopping cart parade down Bayshore Drive in Traverse City,
donating more than $9000 in food and supplies to the Salvation Army.
Oneupweb Founder and CEO Lisa Wehr publishes 30 bylines. Oneupweb is also featured in
72 articles, two radio interviews and six television interviews.

2009

Oneupweb is named a Corp! Best of Michigan Business.
Oneupweb continues to evolve and change with the digital marketing industry, redesigning their website twice this year.
Oneupweb adds numerous services to its roster, making it a full-service digital marketing agency offering search marketing, social, digital PR, creative services & website design, display advertising, audio/video/podcasting, iPhone application development, analytics and more.
Oneupweb wins a WebAward for Outstanding Achievement in Web Development.
Oneupweb projects a 40-foot dancing Obama on their corporate headquarters the day of
the Presidential election, and video footage from the event appears on primetime CNN.
Oneupweb wins a Telly Award for their Oneupweb vs. Sign Thief Viral Video.
Oneupweb is honored with three Communicator Awards for their Office Survival Kit, Oneupweb vs. Sign Thief Viral Campaign and their Christmas Microsite, NaughtyListed.com.
Oneupweb is honored with two BMA Pro-Comms for their One for the Road Cookbook and
Oneupweb vs. Sign Thief Viral Campaign.
Oneupweb joins Motorola/BBDO and Accenture on stage in Chicago to accept the BMA’s highest honor, a Silver Sledgehammer, for their Office Survival Kit.
Oneupweb wins one Gold and three Silver ADDYs for their Office Survival Kit, One for the Road Cookbook, NaughyListed.com and Oneupweb vs. Sign Thief Viral Campaign.
Oneupweb wins one Silver ADDY in the District Competition for the One for the Road Cookbook, advancing on to the National Competition with the likes of Crispin Porter & Bogusky,
Ogilvy and BBDO.
Oneupweb is named to the Upshot 50 for offering the most innovative, powerful and useful marketing tools and technologies.
Forrester Research recognizes Oneupweb as one of the nation’s top eight search marketing firms. Oneupweb is heralded for their strong leadership team, customer focus and strategic vision.
AdAge names Oneupweb one of the top search marketing agencies in the world for the third consecutive year.
Oneupweb Founder and CEO Lisa Wehr is named to BtoB Who’s Who for the sixth consecutive year.
Oneupweb launches a new Social Media Marketing department.
Oneupweb embarks on One for the Road, a five-day tour of the state to help give Michigan
businesses a lift by offering them their services—for free.
Oneupweb’s Director of Client Services, Duncan White, speaks at the Faegre Franchise Summit.
Oneupweb’s Director of Client Services, Duncan White, speaks at the 2009 Internet Retailer
Conference and Exhibition.
Oneupweb’s Founder and CEO, Lisa Wehr, and Director of Client Services, Duncan White, speak at the Franchise Update Leadership & Development Conference.
Oneupweb Founder and CEO Lisa Wehr publishes 25 bylines. Oneupweb is also featured in 73 articles, two radio interviews and six television interviews.

2010

Oneupweb is named a Corp! Best of Michigan Business for the second consecutive year.
Oneupweb continues to expand, launching a new Website Design department and
a Franchise Microsite.
Oneupweb launches a new podcast, Be Relentless: Business Success Against the Odds. Guests on the show include the astronaut Dr. Jerry Linenger and New York Times Bestselling author Doug Stanton.
Oneupweb Founder and CEO Lisa Wehr is named an Enterprising Woman of the Year.
Oneupweb launches the OneUp Rocket, an augmented reality marketing piece.
Oneupweb launches “Mootropolis”, an iPhone App designed specifically for franchisors.
Oneupweb’s Director of Client Services, Duncan White, speaks at the International
Franchise Association Conference. George Bush gives the keynote.
Oneupweb’s Corporate Communications Manager, Maureen Michaels, speaks at the Michigan Grape and Wine Conference.
Oneupweb CEO Lisa Wehr has published two bylines to-date, and Oneupweb has been featured in three articles.
Oneupweb currently resides at 13561 S. West Bayshore Drive in Traverse City with 45 employees. They continue to grow.