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<title>Oneupweb News: Facebook.com/oneupweb</title>
<link>http://www.oneupweb.com/library/podcasts/</link>
<description>Audio versions of Oneupweb press releases.</description>
<language>en-us</language>
<copyright>&#xA9; 2009 Oneupweb</copyright>
<pubDate>Thu, 10 June 2010 11:00:00 -0400</pubDate>
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<item>
<title>Oneupweb Study Proves Your Website Can Be Your Greatest Asset - If You Know The New Rules Of Usability</title>
<link>http://www.oneupweb.com/podcasts/news/news58.mp3</link>
<description>Digital marketing leader Oneupweb releases a groundbreaking study with a new, easy-to-follow formula to calculate whether the design and usability of a website is causing or costing customers and sales.</description>
<guid>http://www.oneupweb.com/podcasts/news/news58.mp3</guid>
<pubDate>Thu, 10 June 2010 11:00:00 -0400</pubDate>
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<itunes:summary>Digital marketing leader Oneupweb releases a groundbreaking study with a new, easy-to-follow formula to calculate whether the design and usability of a website is causing or costing customers and sales.</itunes:summary>
<itunes:duration>00:03:27</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Named a 2010 Michigan Economic Bright Spot</title>
<link>http://www.oneupweb.com/podcasts/news/news57.mp3</link>
<description>Corp! Magazine recognizes the vitality of Oneupweb as the digital marketing leader continues to grow and give back to its community.</description>
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<pubDate>Tue, 04 May 2010 00:00:00 -0400</pubDate>
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<itunes:summary>Corp! Magazine recognizes the vitality of Oneupweb as the digital marketing leader continues to grow and give back to its community.</itunes:summary>
<itunes:duration>00:03:18</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Oneupweb Hosts New York Times Bestselling Author in Latest Podcast Episode</title>
<link>http://www.oneupweb.com/podcasts/news/news56.mp3</link>
<description>Doug Stanton, author of Horse Soldier&#x27;s and In Harm&#x27;s Way, joins Lisa Wehr and Tim Kauffold in the latest episode of Oneupweb&#x27;s monthly podcast, &#x22;Be Relentless: Business Success Against the Odds.&#x22;</description>
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<pubDate>Thu, 18 Mar 2010 10:00:00 -0400</pubDate>
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<itunes:summary>Doug Stanton, author of Horse Soldier&#x27;s and In Harm&#x27;s Way, joins Lisa Wehr and Tim Kauffold in the latest episode of Oneupweb&#x27;s monthly podcast, &#x22;Be Relentless: Business Success Against the Odds.&#x22;</itunes:summary>
<itunes:duration>00:03:29</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Oneupweb Celebrates 10 Years in Traverse City</title>
<link>http://www.oneupweb.com/podcasts/news/news54.mp3</link>
<description>Growing from seven to 43 employees, moving five times, inventing some of the world&#x27;s leading technologies and winning numerous awards - Oneupweb is proud to call Traverse City home.</description>
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<pubDate>Tue, 16 Mar 2010 08:00:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Growing from seven to 43 employees, moving five times, inventing some of the world&#x27;s leading technologies and winning numerous awards - Oneupweb is proud to call Traverse City home.</itunes:summary>
<itunes:duration>00:05:31</itunes:duration>
<itunes:author>Oneupweb </itunes:author>
</item>
<item>
<title>Oneupweb Wins Best of Show at ADDY Awards</title>
<link>http://www.oneupweb.com/podcasts/news/news55.mp3</link>
<description>Oneupweb stands out from the pack at this years regional competition, bringing home Best of Show honors, the Judge&#x27;s Choice award and four Gold ADDY&#x27;s.</description>
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<pubDate>Tue, 09 Mar 2010 14:31:00 -0500</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb stands out from the pack at this years regional competition, bringing home Best of Show honors, the Judge&#x27;s Choice award and four Gold ADDY&#x27;s.</itunes:summary>
<itunes:duration>00:3:41</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Reveals the Importance of Real-Time Search in a New Eye Tracking Study</title>
<link>http://www.oneupweb.com/podcasts/news/news53.mp3</link>
<description>A new eye tracking study conducted on Google&#x2019;s real-time search results reveals whether or not people understand what real-time results are, and more importantly, if they use them.</description>
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<pubDate>Wed, 03 Mar 2010 08:36:00 -0500</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>A new eye tracking study conducted on Google&#x2019;s real-time search results reveals whether or not people understand what real-time results are, and more importantly, if they use them.</itunes:summary>
<itunes:duration>00:04:00</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Announces New &#x22;Be Relentless&#x22; Podcast Series</title>
<link>http://www.oneupweb.com/podcasts/news/news52.mp3</link>
<description>Oneupweb announces &#x22;Be Relentless: Business Success Against The Odds&#x22; a new monthly podcast series with a Michigan-business focus.</description>
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<pubDate>Thu, 18 Feb 2010 08:00:00 -0500</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb announces &#x22;Be Relentless: Business Success Against The Odds&#x22; a new monthly podcast series with a Michigan-business focus.</itunes:summary>
<itunes:duration>00:03:48</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Founder and CEO Named 2010 Enterprising Woman of the Year </title>
<link>http://www.oneupweb.com/podcasts/news/news51.mp3</link>
<description>Oneupweb Founder and CEO, Lisa Wehr, has been named a 2010 Enterprising Woman of the Year. </description>
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<pubDate>Tue, 02 Feb 2010 20:53:00 -0500</pubDate>
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<itunes:keywords>Be Relentless,Oneupweb, Enterprising Woman of the Year, Lisa Wehr, women-owned magazine, creating integrated online marketing plans that incorporate natural search engine optimization (SEO), paid search marketing (PPC), social media marketing, digital pr, display advertising, analytics, creative services, mobile marketing, website design, web 2.0 technology, audio/video/podcasting, and research, training and consultation</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb Founder and CEO, Lisa Wehr, has been named a 2010 Enterprising Woman of the Year. </itunes:summary>
<itunes:duration>00:04:11</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb to Host a Live Strategy Session Next Week</title>
<link>http://www.oneupweb.com/podcasts/news/news50.mp3</link>
<description>Oneupweb will present a first-of-its-kind Live Strategy Session led by Oneupweb CEO and Founder Lisa Wehr on December 2nd at 2pm EST.</description>
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<pubDate>Tue, 24 Nov 2009 11:00:00 -0500</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb will present a first-of-its-kind Live Strategy Session led by Oneupweb CEO and Founder Lisa Wehr on December 2nd at 2pm EST.</itunes:summary>
<itunes:duration>00:03:05</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>CEO Lisa Wehr Set to Host Live Strategy Session on December 2nd</title>
<link>http://www.oneupweb.com/podcasts/news/news49.mp3</link>
<description>Oneupweb CEO Lisa Wehr to Host Live Strategy Session on December 2nd. The Live Strategy Session will be held Dec 2nd, 2009, at 2pm EST. To register, please visit OneUpWeb.com</description>
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<pubDate>Thu, 19 Nov 2009 09:00:00 -0500</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb CEO Lisa Wehr to Host Live Strategy Session on December 2nd. The Live Strategy Session will be held Dec 2nd, 2009, at 2pm EST. To register, please visit OneUpWeb.com</itunes:summary>
<itunes:duration>0:03:29</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Offers the Franchcise Industry Big Marketing Results with New Franchise Website</title>
<link>http://www.oneupweb.com/podcasts/news/news48.mp3</link>
<description>The full-service digital marketing leader launches a new micro site to strengthen their commitment of providing franchises with cutting-edge online marketing campaigns that generate big agency results- without the big agency price tag. </description>
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<pubDate>Tue, 10 Nov 2009 09:00:00 -0500</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>The full-service digital marketing leader launches a new micro site to strengthen their commitment of providing franchises with cutting-edge online marketing campaigns that generate big agency results- without the big agency price tag. </itunes:summary>
<itunes:duration>0:03:26</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Wins 2009 WebAward for Outstanding Achievement in Web Development</title>
<link>http://www.oneupweb.com/podcasts/news/news47.mp3</link>
<description>Digital marketing leader Oneupweb is honored with the B2B Standard of Excellence Award by the premier recognition program for web developers and marketers world wide.</description>
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<pubDate>Thu, 29 Oct 2009 09:35:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Digital marketing leader Oneupweb is honored with the B2B Standard of Excellence Award by the premier recognition program for web developers and marketers world wide.</itunes:summary>
<itunes:duration>00:04:10</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Expanded List of Services Makes Oneupweb a Full-Service Digital Marketing Powerhouse</title>
<link>http://www.oneupweb.com/podcasts/news/news46.mp3</link>
<description>Digital marketing leader Oneupweb&#x27;s new website and expanded list of services provides big agency talent and results to mid-level businesses without the big agency price.</description>
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<pubDate>Wed, 21 Oct 2009 09:00:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Digital marketing leader Oneupweb&#x27;s new website and expanded list of services provides big agency talent and results to mid-level businesses without the big agency price.</itunes:summary>
<itunes:duration>00:04:01</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Study Shows Consumers Taking Search Social This Holiday Shopping Season</title>
<link>http://www.oneupweb.com/podcasts/news/news45.mp3</link>
<description>Oneupweb releases a new study detailing the affects of the recession on holiday shopping trends. The study shows that people are looking to social media sites for information on holiday purchases. </description>
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<pubDate>Thu, 15 Oct 2009 11:46:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb releases a new study detailing the affects of the recession on holiday shopping trends. The study shows that people are looking to social media sites for information on holiday purchases. </itunes:summary>
<itunes:duration>00:03:27</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb&#x27;s One for the Road Tour to Kickoff in Traverse City</title>
<link>http://www.oneupweb.com/podcasts/news/news44.mp3</link>
<description>The official kickoff for Oneupweb&#x27;s state of Michigan road tour, offering businesses free digital marketing advice, will be held in their hometown.</description>
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<pubDate>Wed, 05 Aug 2009 14:11:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>The official kickoff for Oneupweb&#x27;s state of Michigan road tour, offering businesses free digital marketing advice, will be held in their hometown.</itunes:summary>
<itunes:duration>00:03:49</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Sets Out on Tour of State to Help Michigan Businesses</title>
<link>http://www.oneupweb.com/podcasts/news/news43.mp3</link>
<description>The digital marketing leader will be traveling throughout the state of Michigan, offering businesses free online marketing consultations during this time of need.</description>
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<pubDate>Mon, 03 Aug 2009 15:46:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>The digital marketing leader will be traveling throughout the state of Michigan, offering businesses free online marketing consultations during this time of need.</itunes:summary>
<itunes:duration>00:04:30</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>New Oneupweb Social Media Eye Tracking Study: Facebook, Twitter, YouTube - Search is Going Social</title>
<link>http://www.oneupweb.com/podcasts/news/news42.mp3</link>
<description>A new eye tracking study conducted on Facebook, Twitter and YouTube by digital marketing leader Oneupweb reveals some surprising trends, including the way users interact with paid ads in social media.</description>
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<pubDate>Wed, 15 Jul 2009 11:39:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>A new eye tracking study conducted on Facebook, Twitter and YouTube by digital marketing leader Oneupweb reveals some surprising trends, including the way users interact with paid ads in social media.</itunes:summary>
<itunes:duration>00:03:53</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Honored with a 2009 Telly Award</title>
<link>http://www.oneupweb.com/podcasts/news/news41.mp3</link>
<description>Oneupweb was honored with a 2009 Telly Award. The digital marketing leader joins the likes of A&#x26;E and NBC, winning a 2009 Telly Award for the Obama vs. The Sign Thief viral video campaign.</description>
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<pubDate>Wed, 01 Jul 2009 10:00:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb was honored with a 2009 Telly Award. The digital marketing leader joins the likes of A&#x26;E and NBC, winning a 2009 Telly Award for the Obama vs. The Sign Thief viral video campaign.</itunes:summary>
<itunes:duration>00:03:37</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Wins B2B&#x27;s Top Honor</title>
<link>http://www.oneupweb.com/podcasts/news/news40.mp3</link>
<description>Oneupweb was awarded a Silver Sledgehammer from the Business Marketing Association for their Office Survival Kit.</description>
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<pubDate>Thu, 11 Jun 2009 08:23:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb was awarded a Silver Sledgehammer from the Business Marketing Association for their Office Survival Kit.</itunes:summary>
<itunes:duration>00:03:13</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Named Best of Division at BMA Pro-Comm Awards</title>
<link>http://www.oneupweb.com/podcasts/news/news39.mp3</link>
<description>Oneupweb&#x27;s Office Survival Kit was recently awarded Best of Division at the Business Marketing Association&#x27;s 2009 Pro-Comm Awards.</description>
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<pubDate>Tue, 12 May 2009 16:54:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb&#x27;s Office Survival Kit was recently awarded Best of Division at the Business Marketing Association&#x27;s 2009 Pro-Comm Awards.</itunes:summary>
<itunes:duration>00:03:13</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Named A 2009 Top U.S. Search Marketing Agency</title>
<link>http://www.oneupweb.com/podcasts/news/news38.mp3</link>
<description>Advertising Age ranks digital marketing company Oneupweb as one of the top search marketing agencies in the nation as part of their 65th Annual Advertising Agency Report.</description>
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<pubDate>Mon, 04 May 2009 10:19:00 -0400</pubDate>
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<itunes:keywords>ad age, ad age datacenter, adage.com, digital, advertising, social media, seo, ppc, online media placement, natural search, organic search, ernst and young</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Advertising Age ranks digital marketing company Oneupweb as one of the top search marketing agencies in the nation as part of their 65th Annual Advertising Agency Report.</itunes:summary>
<itunes:duration>00:03:29</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Advances to National ADDY Competition</title>
<link>http://www.oneupweb.com/podcasts/news/news37.mp3</link>
<description>Oneupweb&#x27;s creative stands out among 60,000 entries to become one of only 1,500 national ADDY finalists.</description>
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<pubDate>Wed, 22 Apr 2009 10:44:00 -0400</pubDate>
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<itunes:keywords>advertising, marketing, award, awards, cookbook, One for the Road, cocktail, cocktails, social media, seo, ppc, digital, analytics, online, search, engine, optimization</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb&#x27;s creative stands out among 60,000 entries to become one of only 1,500 national ADDY finalists.</itunes:summary>
<itunes:duration>00:04:00</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb and Franchise Update Join Forces</title>
<link>http://www.oneupweb.com/podcasts/news/news36.mp3</link>
<description>Franchise Update Media Group, the leading industry resource for franchise development, and digital marketing leader Oneupweb today announced a unique pairing of resources. </description>
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<pubDate>Wed, 11 Mar 2009 16:19:00 -0400</pubDate>
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<itunes:keywords>franchising, franchisee, franchisor, partnership, fumg, seo, ppc, social, media, conversion, consultation, podcasting  </itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Franchise Update Media Group, the leading industry resource for franchise development, and digital marketing leader Oneupweb today announced a unique pairing of resources. </itunes:summary>
<itunes:duration>00:03:03</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Wins Four ADDY Awards</title>
<link>http://www.oneupweb.com/podcasts/news/news35.mp3</link>
<description>Oneupweb&#x27;s creative shines, going four-for-four in the Mid-Michigan Advertising and Marketing Association&#x27;s 30th Annual ADDY Competition.</description>
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<pubDate>Tue, 10 Mar 2009 11:47:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb&#x27;s creative shines, going four-for-four in the Mid-Michigan Advertising and Marketing Association&#x27;s 30th Annual ADDY Competition.</itunes:summary>
<itunes:duration>00:03:12</itunes:duration>
</item>
<item>
<title>New Oneupweb Website and Paper</title>
<link>http://www.oneupweb.com/podcasts/news/news34.mp3</link>
<description>Search is changing, and Oneupweb is right there with it. Along with the announcement of an important position paper on the current state of the industry, the digital marketing leader has launched a new website as part of their rebranding process.</description>
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<pubDate>Wed, 18 Feb 2009 16:29:00 -0500</pubDate>
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<itunes:duration>00:03:35</itunes:duration>
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<title>Oneupweb Named to Upshot 50</title>
<link>http://www.oneupweb.com/podcasts/news/news33.mp3</link>
<description>Oneupweb is named to the prestigious Upshot 50 for offering the most innovative, powerful and useful marketing tools and technologies.</description>
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<pubDate>Tue, 03 Feb 2009 10:46:00 -0500</pubDate>
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<itunes:summary>Oneupweb is named to the prestigious Upshot 50 for offering the most innovative, powerful and useful marketing tools and technologies.</itunes:summary>
<itunes:duration>00:02:47</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>The 2008 Online Shopping Report </title>
<link>http://www.oneupweb.com/podcasts/news/news32.mp3</link>
<description>2008 online retail buying trends show consumers begin shopping much earlier than in previous years, according to a new study by digital marketing leader Oneupweb.</description>
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<pubDate>Tue, 20 Jan 2009 09:18:00 -0500</pubDate>
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<itunes:keywords>ecommerce, trends, holiday, christmas, retail, buying, spending, economy, promotions, e-commerce, gifts, statistics, stats, website, traffic, conversions, halloween, consumers</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>2008 online retail buying trends show consumers begin shopping much earlier than in previous years, according to a new study by digital marketing leader Oneupweb.</itunes:summary>
<itunes:duration>00:03:15</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Oneupweb: Healthcare Facilities Fall Behind Online</title>
<link>http://www.oneupweb.com/podcasts/news/news31.mp3</link>
<description>Over 160 million U.S. adults sought medical information online in 2007. Yet, according to a new study by digital marketing leader Oneupweb, 63 percent of America&#x27;s top hospitals have little online presence.</description>
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<pubDate>Tue, 06 Jan 2009 08:54:00 -0500</pubDate>
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<itunes:keywords>research, statistics, trends, hospitals, marketing, internet, medical, seo, reputation, management, social, media, websites, blogs, podcasts, reviews, local, search, patients</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Over 160 million U.S. adults sought medical information online in 2007. Yet, according to a new study by digital marketing leader Oneupweb, 63 percent of America&#x27;s top hospitals have little online presence.</itunes:summary>
<itunes:duration>00:03:36</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Oneupweb Partners with Advertising Agency b&#x26;a</title>
<link>http://www.oneupweb.com/podcasts/news/news30.mp3</link>
<description>The two nationally-recognized companies known for their creativity, unique office cultures and award-winning work have formed a strategic partnership to better serve their clients.</description>
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<pubDate>Wed, 03 Dec 2008 11:25:00 -0500</pubDate>
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<itunes:keywords>digital, marketing, integrated, advertising, agency, partners, columbus, branding</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>The two nationally-recognized companies known for their creativity, unique office cultures and award-winning work have formed a strategic partnership to better serve their clients.</itunes:summary>
<itunes:duration>00:03:12</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Oneupweb Wins 2008 Silver Davey Award</title>
<link>http://www.oneupweb.com/podcasts/news/news29.mp3</link>
<description>Oneupweb brings home top creative honors for our popular monthly newsletter, OneUp Low-Down.</description>
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<pubDate>Fri, 21 Nov 2008 10:25:00 -0500</pubDate>
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<itunes:keywords>awards, digital, marketing, agencies, creativity, international, academy, visual, arts, advertisingage, small, business, network</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb brings home top creative honors for our popular monthly newsletter, OneUp Low-Down.</itunes:summary>
<itunes:duration>00:02:28</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Oneupweb Partners with Nology Design</title>
<link>http://www.oneupweb.com/podcasts/news/news28.mp3</link>
<description>Innovative Michigan design agency partners with digital marketing leader Oneupweb to offer clients the best of both worlds.</description>
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<pubDate>Tue, 11 Nov 2008 10:22:00 -0500</pubDate>
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<itunes:keywords>partnership, web, designers, natural, seo, ppc, online, media, placement, conversion, tracking, podcasting, social, hosting, content, management, systems, jonathan, kronberg</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Innovative Michigan design agency partners with digital marketing leader Oneupweb to offer clients the best of both worlds.</itunes:summary>
<itunes:duration>00:03:27</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Study Uncovers Surprising Online Holiday Sales Trends</title>
<link>http://www.oneupweb.com/podcasts/news/news27.mp3</link>
<description>Oneupweb&#x27;s latest study reveals surprising facts about consumer behavior during the 2007 holiday shopping season and offers important advice for 2008.</description>
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<pubDate>Thu, 06 Nov 2008 10:58:00 -0500</pubDate>
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<itunes:keywords>internet, shopping, buying, ecommerce, e-commerce, christmas, purchases, consumer, research, black, friday, cyber, monday, economic, downturn, seasonal, december, lisa, wehr</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb&#x27;s latest study reveals surprising facts about consumer behavior during the 2007 holiday shopping season and offers important advice for 2008.</itunes:summary>
<itunes:duration>00:03:08</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Oneupweb Wins BtoB Best Award for Direct Mail Piece</title>
<link>http://www.oneupweb.com/podcasts/news/news26.mp3</link>
<description>BtoB Magazine has announced that Oneupweb&#x27;s Office Survival Kit is the winner of this year&#x27;s BtoB Best Award for Direct Mail Campaign, in the single piece category. </description>
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<pubDate>Mon, 27 Oct 2008 09:08:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>BtoB Magazine has announced that Oneupweb&#x27;s Office Survival Kit is the winner of this year&#x27;s BtoB Best Award for Direct Mail Campaign, in the single piece category. </itunes:summary>
<itunes:duration>00:02:54</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>International Talk Like a Pirate Day at Oneupweb</title>
<link>http://www.oneupweb.com/podcasts/news/news25.mp3</link>
<description>Shiver me timbers, there be games a&#x27;foot at Oneupweb. Digital marketing agency celebrates International Talk Like a Pirate Day on September 19th.</description>
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<pubDate>Thu, 18 Sep 2008 14:55:00 -0400</pubDate>
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<itunes:keywords>international, talk, like, pirate, day, bill, gates, steve, jobs, walk, plank, dead, man&#x27;s, chest, shiver, me, timbers</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Shiver me timbers, there be games a&#x27;foot at Oneupweb. Digital marketing agency celebrates International Talk Like a Pirate Day on September 19th.</itunes:summary>
<itunes:duration>00:02:32</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Grand River Partners with Oneupweb</title>
<link>http://www.oneupweb.com/podcasts/news/news24.mp3</link>
<description>Partnership between Michigan-based companies will offer leading design and online marketing services to clients around the globe.</description>
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<pubDate>Wed, 20 Aug 2008 09:11:00 -0400</pubDate>
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<itunes:keywords>grand, river, partnership, web, design, development, e-commerce, website, designers, digital, marketing</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Partnership between Michigan-based companies will offer leading design and online marketing services to clients around the globe.</itunes:summary>
<itunes:duration>00:02:28</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Franchise 500 Neglect Online Marketing</title>
<link>http://www.oneupweb.com/podcasts/news/news23.mp3</link>
<description>New Oneupweb study finds top franchisors skimp on SEO, denying franchisees important marketing support.</description>
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<pubDate>Wed, 06 Aug 2008 10:00:00 -0400</pubDate>
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<itunes:keywords>entrepreneur, magazine, franchise, 500, list, franchisees, franchisors, seo, basics, oneupweb, study, website, optimization, top, 100, franchises</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>New Oneupweb study finds top franchisors skimp on SEO, denying franchisees important marketing support.</itunes:summary>
<itunes:duration>00:03:11</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Oneupweb CEO Named MI Entrepreneur of Distinction</title>
<link>http://www.oneupweb.com/podcasts/news/news22.mp3</link>
<description>Lisa Wehr is honored by Michigan&#x27;s largest business publication, Corp! Magazine, for her impact on the growth of Michigan business enterprises, proven innovation, determination and drive to succeed.</description>
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<pubDate>Wed, 30 Jul 2008 09:46:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Lisa Wehr is honored by Michigan&#x27;s largest business publication, Corp! Magazine, for her impact on the growth of Michigan business enterprises, proven innovation, determination and drive to succeed.</itunes:summary>
<itunes:duration>00:03:09</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Oneupweb CEO Named to BtoB Who&#x27;s Who in 2008</title>
<link>http://www.oneupweb.com/podcasts/news/news21.mp3</link>
<description>Lisa Wehr becomes the first and only individual to be honored for five consecutive years as one of the most influential executives in the business-to-business marketing community.</description>
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<pubDate>Mon, 21 Jul 2008 16:34:00 -0400</pubDate>
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<itunes:keywords>b2b, magazine, whos, who, ceo, lisa, wehr, business-to-business, marketing, awards</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Lisa Wehr becomes the first and only individual to be honored for five consecutive years as one of the most influential executives in the business-to-business marketing community.</itunes:summary>
<itunes:duration>00:02:46</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Live Conference: Online Marketing for Healthcare</title>
<link>http://www.oneupweb.com/podcasts/news/news20.mp3</link>
<description>Oneupweb CEO Lisa Wehr will be a featured speaker at a special live audio conference focused on driving key audiences to healthcare websites.</description>
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<pubDate>Tue, 06 May 2008 17:05:00 -0400</pubDate>
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<itunes:keywords>search, engine, marketing, strategies, healthcare, industry, live, audio, natural, paid, strategic, health, care, web, strategy</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb CEO Lisa Wehr will be a featured speaker at a special live audio conference focused on driving key audiences to healthcare websites.</itunes:summary>
<itunes:duration>00:03:08</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Wins Multiple Pro-Comm Awards</title>
<link>http://www.oneupweb.com/podcasts/news/news19.mp3</link>
<description>Oneupweb honored for excellence in business-to-business marketing and communications by the advertising industry&#x27;s premier awards program.</description>
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<pubDate>Tue, 29 Apr 2008 16:12:00 -0400</pubDate>
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<itunes:keywords>b2b, marketing, agency, communications, advertising, industry, bma, award, business-to-business</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb honored for excellence in business-to-business marketing and communications by the advertising industry&#x27;s premier awards program.</itunes:summary>
<itunes:duration>00:02:32</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Oneupweb Wins National Awards</title>
<link>http://www.oneupweb.com/podcasts/news/news18.mp3</link>
<description>Oneupweb wins multiple American Inhouse Design Awards for creativity and in-house design excellence.</description>
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<pubDate>Tue, 22 Apr 2008 09:10:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb wins multiple American Inhouse Design Awards for creativity and in-house design excellence.</itunes:summary>
<itunes:duration>00:02:32</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<item>
<title>Social Media Marketing Blog Launches</title>
<link>http://www.oneupweb.com/podcasts/news/news17.mp3</link>
<description>Oneupweb employees serve up straightforward industry news and opinions on the social sphere of online marketing in their new blog, StraightUpSocial.</description>
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<pubDate>Tue, 18 Mar 2008 10:59:00 -0400</pubDate>
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<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb employees serve up straightforward industry news and opinions on the social sphere of online marketing in their new blog, StraightUpSocial.</itunes:summary>
<itunes:duration>00:02:46</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>New Paid Search Paper</title>
<link>http://www.oneupweb.com/podcasts/news/news16.mp3</link>
<description>New Oneupweb paper shows marketers how accountability, flexibility and cost-efficiency are combined in Paid (PPC) Search advertising, resulting in more bang for every buck.</description>
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<pubDate>Fri, 07 Mar 2008 09:06:00 -0500</pubDate>
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<itunes:keywords>ppc, ads, paid, search, follow, the, money, online, advertising</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>New Oneupweb paper shows marketers how accountability, flexibility and cost-efficiency are combined in Paid (PPC) Search advertising, resulting in more bang for every buck.</itunes:summary>
<itunes:duration>00:03:07</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>New Paid Search Survival Guide</title>
<link>http://www.oneupweb.com/podcasts/news/news15.mp3</link>
<description>Oneupweb&#x2019;s Paid Search (PPC) Survival Guide offers recession-proof insight to help improve your bottom line. Download the free, pocket-sized guide to learn the terminology and start measuring your ROI.</description>
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<pubDate>Wed, 20 Feb 2008 09:00:00 -0500</pubDate>
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<itunes:keywords>paid search, ppc, paid search management, oneupweb, online marketing</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb&#x2019;s Paid Search (PPC) Survival Guide offers recession-proof insight to help improve your bottom line. Download the free, pocket-sized guide to learn the terminology and start measuring your ROI.</itunes:summary>
<itunes:duration>00:03:05</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>New Eye Tracking Survival Guide</title>
<link>http://www.oneupweb.com/podcasts/news/news14.mp3</link>
<description>Oneupweb offers results you can see in new Eye Tracking Survival Guide. Download the free, pocket-sized beginner&#x27;s guide to understand the benefits of Eye Tracking Usability to all web communications.</description>
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<pubDate>Tue, 12 Feb 2008 08:53:00 -0500</pubDate>
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<itunes:keywords>eye, tracking, survival, guide, website, usability, heat, mapping, visitor, monitoring, web, communications</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Oneupweb offers results you can see in new Eye Tracking Survival Guide. Download the free, pocket-sized beginner&#x27;s guide to understand the benefits of Eye Tracking Usability to all web communications.</itunes:summary>
<itunes:duration>00:02:39</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>New Format for StraightUpSearch Podcast Series</title>
<link>http://www.oneupweb.com/podcasts/news/news13.mp3</link>
<description>A new format for the popular StraightUpSearch podcast series gives Oneupweb bloggers a voice to back up claims made in recent posts.</description>
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<pubDate>Wed, 06 Feb 2008 12:02:00 -0500</pubDate>
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<itunes:keywords>blog, bloggers, straightupsearch, podcast, series, online, marketing, democratic, debate, straight, up, search</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>A new format for the popular StraightUpSearch podcast series gives Oneupweb bloggers a voice to back up claims made in recent posts.</itunes:summary>
<itunes:duration>00:02:36</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Social Media Marketing Hits &#x26; Misses</title>
<link>http://www.oneupweb.com/podcasts/news/news12.mp3</link>
<description>New Oneupweb study, Social Media Marketing Hits &#x26; Misses: How 2007&#x27;s Hot Holiday Brands &#x26; Products Performed Online, answers questions posed in fall 2007 holiday white paper - including proven best practices for implementing successful social media marketing techniques in 2008.</description>
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<pubDate>Mon, 04 Feb 2008 08:45:00 -0500</pubDate>
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<itunes:keywords>social, media, marketing, nintendo, wii, coach, pronto, pleo, sephora, webkinz, ipod, touch, starbucks, target, casio, oneupweb, study</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>New Oneupweb study, Social Media Marketing Hits &#x26; Misses: How 2007&#x27;s Hot Holiday Brands &#x26; Products Performed Online, answers questions posed in fall 2007 holiday white paper - including proven best practices for implementing successful social media marketing techniques in 2008.</itunes:summary>
<itunes:duration>00:03:37</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Launches Eye Tracking Service</title>
<link>http://www.oneupweb.com/podcasts/news/news11.mp3</link>
<description>Imagine knowing exactly where visitors are looking when they enter your website. Oneupweb&#x27;s new eye tracking service evaluates eye movement to improve website usability and increase sales.</description>
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<pubDate>Thu, 17 Jan 2008 08:25:00 -0500</pubDate>
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<itunes:keywords>eye, tracking, technology, gaze, plots, heat, maps, clusters, website, usability, clicks, user, behavior</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Latest Oneupweb service evaluates eye movement to improve website usability and increase sales.</itunes:summary>
<itunes:duration>00:03:20</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>Oneupweb Identifies Top Online Marketing Tactics for Q1 2008</title>
<link>http://www.oneupweb.com/podcasts/news/news9.mp3</link>
<description>Oneupweb polls the industry&#x27;s top natural and paid search project managers to determine the most important things online marketers need to be doing now for a successful 2008.</description>
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<pubDate>Mon, 07 Jan 2008 09:00:00 -0500</pubDate>
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<itunes:keywords>marketing, tactics, ideas, successful, 2008, q1, first, quarter, white, paper, ppc, ad, testing, conversion, tracking, social, media, usability, local, search, serp, monitoring, customer, data, integration</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>New Oneupweb paper identifies top online marketing tactics for Q1 2008.</itunes:summary>
<itunes:duration>00:02:45</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
</item>
<item>
<title>15-Point Usability Checkup</title>
<link>http://www.oneupweb.com/podcasts/news/news10.mp3</link>
<description>Oneupweb&#x27;s new paper details a 15-point usability checkup for online retailers to increase conversions, sales and customer service.</description>
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<pubDate>Mon, 07 Jan 2008 08:00:00 -0500</pubDate>
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<itunes:summary>Latest Oneupweb paper explores website usability.</itunes:summary>
<itunes:duration>00:02:42</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Corporate Podcast Depicts Failing Website Usability</title>
<link>http://www.oneupweb.com/podcasts/news/news8.mp3</link>
<description>The latest episode of Oneupweb&#x27;s podcast series, One for the Money, depicts Bwana Bob&#x27;s Adventure Cuisine, an exotic adventure foods e-retailer facing some unhappy adventures with a dysfunctional website. The new episode is now available for download.</description>
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<pubDate>Wed, 12 Dec 2007 09:00:00 -0500</pubDate>
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<itunes:keywords>website, usability, checkup, performance, podcast, drama, one, for, the, money</itunes:keywords>
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<itunes:summary>Oneupweb corporate podcast depicts the drama of a website failing to perform.</itunes:summary>
<itunes:duration>00:03:10</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>artnet Chooses Oneupweb for Paid Search Marketing</title>
<link>http://www.oneupweb.com/podcasts/news/news7.mp3</link>
<description>Paid search marketing campaign will maximize artnet&#x27;s position as a leader in the art industry as well as promote their impending fine art auction service.</description>
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<pubDate>Wed, 05 Dec 2007 08:03:00 -0500</pubDate>
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<itunes:keywords>artnet, worldwide, pay, per, click, fine, art, auctions, conversion, tracking, technology, online, gallery</itunes:keywords>
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<itunes:summary>Paid search marketing campaign will maximize artnet&#x27;s position as a leader in the art industry as well as promote their impending fine art auction service.</itunes:summary>
<itunes:duration>00:04:53</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Oneupweb Makes MyREDLounge a Hot Commodity</title>
<link>http://www.oneupweb.com/podcasts/news/news6.mp3</link>
<description>Streaming radio station MyREDLounge watches audience numbers skyrocket after partnering with integrated online marketing leader Oneupweb on an aggressive search marketing campaign.</description>
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<pubDate>Thu, 29 Nov 2007 09:00:00 -0500</pubDate>
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<itunes:keywords>myredlounge, online, radio, station, music, jazz, blues, swing, keyword, strategy, audience, growth</itunes:keywords>
<itunes:explicit>no</itunes:explicit>
<itunes:summary>Streaming radio station watches audience numbers skyrocket after partnering with integrated online marketing leader Oneupweb.</itunes:summary>
<itunes:duration>00:04:22</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Oneupweb to Present at SES Chicago 2007</title>
<link>http://www.oneupweb.com/podcasts/news/news5.mp3</link>
<description>Oneupweb&#x27;s Director of Client Services, Duncan White, to present search marketing insights at Search Engine Strategies 2007 Conference and Expo in Chicago.</description>
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<pubDate>Tue, 27 Nov 2007 09:04:00 -0500</pubDate>
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<itunes:keywords>ses, chicago, search, engine, strategies, conference, duncan, white, online, retailer, study</itunes:keywords>
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<itunes:summary>Oneupweb to present at Search Engine Strategies 2007 Conference and Expo in Chicago.</itunes:summary>
<itunes:duration>00:03:11</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Oneupweb Wins Three Silver Davey Awards</title>
<link>http://www.oneupweb.com/podcasts/news/news4.mp3</link>
<description>Oneupweb wins three 2007 Silver Davey Awards. The awards go to Oneupweb for our Online Survival Guides, One for the Money podcast series, and a B2B Swami print campaign.</description>
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<pubDate>Tue, 13 Nov 2007 14:16:00 -0500</pubDate>
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<itunes:keywords>davey, awards, committee, silver, daveys, international, academy, of, visual, arts</itunes:keywords>
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<itunes:summary>Oneupweb receives three 2007 Silver Davey Awards.</itunes:summary>
<itunes:duration>00:04:05</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Oneupweb Expands to New Global Headquarters</title>
<link>http://www.oneupweb.com/podcasts/news/news3.mp3</link>
<description>Oneupweb brings its internationally acclaimed online marketing business to West Grand Traverse Bay. The company&#x27;s new global headquarters marks the fifth expansion for Oneupweb since 2000.</description>
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<pubDate>Thu, 08 Nov 2007 13:22:00 -0500</pubDate>
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<itunes:keywords>oneupweb, headquarters, company, expansion, traverse, city, grand, traverse, bay, employees</itunes:keywords>
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<itunes:summary>Get a sneek peek at Oneupweb&#x27;s new global headquarters.</itunes:summary>
<itunes:duration>00:04:45</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Meijer Selects Oneupweb for Search Engine Marketing</title>
<link>http://www.oneupweb.com/podcasts/news/news2.mp3</link>
<description>Integrated online marketing leader Oneupweb has been selected by Meijer, the Grand Rapids, Michigan-based retailer to develop a pay per click campaign focused on strengthening Meijer&#x27;s national brand value, sales and brand loyalty online.</description>
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<pubDate>Wed, 31 Oct 2007 13:12:00 -0400</pubDate>
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<itunes:keywords>meijer, ecommerce, retail, supercenter, retailer, conversion, rates, pay, per, click`</itunes:keywords>
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<itunes:summary>Integrated online marketing leader Oneupweb has been selected by Meijer, the Grand Rapids, Michigan-based retailer to develop a pay per click campaign focused on strengthening Meijer&#x27;s national brand value, sales and brand loyalty online.</itunes:summary>
<itunes:duration>00:03:54</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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<title>Social Media Identified as Essential Holiday Marketing Tool</title>
<link>http://www.oneupweb.com/podcasts/news/news1.mp3</link>
<description>Latest Oneupweb study explores the impact of social media on online holiday shopping, including in-depth reviews of some of this season&#x27;s most anticipated &#x27;hot products&#x27;.</description>
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<pubDate>Wed, 17 Oct 2007 12:54:00 -0400</pubDate>
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<itunes:keywords>oneupweb, press, release, social, media, holiday, shopping, online, marketing</itunes:keywords>
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<itunes:summary>Latest Oneupweb study explores the impact of social media on online holiday shopping.</itunes:summary>
<itunes:duration>00:05:49</itunes:duration>
<itunes:author>Oneupweb</itunes:author>
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