Oneupweb Honored for Reshaping the World of Marketing

Oneupweb named to the prestigious Upshot50 for offering the most innovative, powerful and useful marketing tools and technologies.

February 03, 2009

(TRAVERSE CITY, MI)—Provide great services and have the technology to back them up. It’s a philosophy that Oneupweb was founded on, and it’s been the driving force behind proprietary technologies such as Oneupweb’s industry-leading ROI trax® conversion tracking technology and PodTractor® audio, video and podcast tracking technology. And today, it’s that philosophy that has earned Oneupweb recognition among the Upshot50.

“The Upshot 50 honors the top marketing technology providers who are truly reshaping the world of marketing,” says Oneupweb Founder and CEO Lisa Wehr. “We’re thrilled to be included with such an outstanding group.”

According to the UpShot Institute, winning companies are recognized for offering the most innovative, powerful and useful marketing tools and technologies. They stand out from the pack by empowering marketers in today’s complex new world. Other 2009 winners included Vocus, MailChimp, PRWeb and Lyris.

Oneupweb creates and designs all of their technologies in-house. This includes ROI trax®, PodTractor®, A:B Labs™ multivariate testing technology and LiveWire, a tool which crawls and documents all pages on a website and sends the information directly to Google, Yahoo! and MSN. Many of Oneupweb’s technologies are the only of their kind.

“Outstanding analytics provided by industry-leading technology, coupled with a human services approach, is our main focus at Oneupweb,” says Wehr. “As search continues to change, our proprietary analytics will change with it, continuing to meet the needs of marketers worldwide.”

About Oneupweb
Oneupweb has been an innovator in digital marketing for more than a decade, creating integrated online marketing plans that include natural search engine optimization (SEO), paid search marketing (PPC), conversion improvement and analytics, podcast production, social media marketing, online media planning and placement and search marketing consultation for in-house marketing teams. Oneupweb has twice been named a Top 20 Search Marketing Agency by Advertising Age, and CEO Lisa Wehr is recognized as an Ernst & Young Entrepreneur of the Year. The company publishes an award-winning blog and podcast entitled StraightUpSearch. Oneupweb is a privately held company located in Traverse City, Michigan. For more information on Oneupweb, please call 231.922.9977 or visit OneUpWeb.com.