The 10 Most Inspiring World Cup Ads

With the final matches of the World Cup coming up this weekend, we wanted to spotlight the stars of the commercial breaks. Inspiring, clever, sexy and shocking, these 10 brands are betting high on World Cup fever.

1) “The Game Before The Game” Beats by Dre

2) “Win or lose…No excuses,” Tender Education and Arts

3) “United in Rivalry,” Visa

4) “La La La,” Shakira, Activia & World Food Programme

5) “Always In The Game,” EA Sports FIFA

6) “I Believe,” ESPN

7) “GOL!” McDonald’s

8) “Winner Stays,” Nike

9) “House Match,” Adidas

10) “All-Time Greats,” Emirates