StraightUpSocial News Links for 4/13/2010

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Twitter Unveils Plans to Draw Money From Ads

Claire Cain Miller at The New York Times previews Twitter’s new Promoted Tweets advertising program, which is scheduled to launch later today.

TweetPhoto Raises $2.6 Million Series A

Robin Wauters at TechCrunch tells us who is investing millions of dollars in TweetPhoto and how the money will be used to bolster the media-sharing service.

Yahoo Opens New Firehose of Social Media Data to Developers

Jolie O’Dell at Mashable shares Yahoo’s announcement about its new service: Firehose. Aimed at developers, Firehose offers a “real-time, searchable index of social content” from social media sites such as Flickr, Twitter, YouTube, Delicious, Last.fm, and others.

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These are the basic steps: Use brand personas to identify your target video audience. Choose your topic, and create a script and storyboard. Focus on excellent audio quality and lighting. Have a clear call-to-action. Create multiple videos from one video. Host your video(s) on an optimized YouTube channel. Create closed captions for your videos. Include...

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