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myspace-best-practices

How to Make the Most of Myspace: Beyond the Minute

In today’s marketplace, you can’t afford to leave any stone unturned when it comes to promoting yourself and networking on social media. Myspace, the king of social media, is still (and will always be) the best way to gain recognition, interact with a dedicated community of followers, and show the world your intrinsic cool. Why […]

in Blog, Company Culture, Social Media, Video
tessa-lighty

Introducing Tessa Lighty, Oneupweb’s social guru

Name: Tessa Lighty Position: Social Media Coordinator for Oneupweb and Digital Strategist for PointA What’s your average day like at Oneupweb? No day is average. I’m tasked with something different every day to meet the needs of our clients and company. Pretty much every day includes posting to our social channels and staring out the […]

in Blog, Company Culture

We’re looking for a SOCIAL MEDIA COORDINATOR

Facebook, Twitter, Snapchat, Pinterest, Instagram and LinkedIn – just a few of the social networks that have forever changed the way we do business online. If you agree, we’re looking for a creative individual who is passionate about all aspects of social marketing. If you have the ability to unleash the marketing potential locked within […]

in Blog, Careers

Content marketing PROJECT MANAGER

The ideal Content Marketing Project Manager enjoys exercising both sides of the brain. One hour they geek out in Google Analytics and clearly explain what that data means. The next they’re developing a content strategy and writing high-quality content and video concepts. We are primarily looking for a sharp writer with a marketing mind. But […]

in Blog, Careers
OUW-Near-Me-Search

Near Me or Best? How to Navigate Emerging Search Trends

I follow Think with Google on LinkedIn for the search trend factoids they regularly share. These straight-forward data points help marketers keep track of emerging search behavior, like the fact that mobile searches for “best” have grown over 80% over the past two years. Oh how interesting! Did you also know that mobile searches for […]

in Blog

Local Franchise Marketing Tips for a Stronger Digital Presence

Users’ demand for instant information about service providers nearest to them translates to virtually any industry ‒ from pizza delivery to healthcare to home services. Today more than ever, it’s extremely important to understand search engines to get noticed by your target audience. Location plays a key role in digital marketing strategy. If you operate […]

in Blog
Monday Marketing Minute

Helping Your Franchise Stand Out

Every week, we give you our Monday Marketing Minute. It’s filled with industry tips, news, trends and more. This Monday, Freddy and Ashley help you identify five easy ways franchise marketing can help your franchise business stand out from the crowd. Watch the video and check out the transcript below. You can also watch other […]

in Blog, Video

10 Ads Empowering Women and Breaking Stereotypes

Updated: 2.20.2019 With #InternationalWomensDay just around the corner, we are celebrating women by showcasing ads that empower women in all shapes, sizes and colors. We wanted to turn the spotlight on a few companies that are inspiring women to be anything they want to be. You’ll laugh, cry and want to sign up for a […]

in Company Culture
What social media network should you be on?

The Social Media Networks You Actually Need to Be On

Using social media is important for growing your business and increasing brand awareness, but with so many platforms to maintain, choosing which to invest your resources in can be tricky. When you’re a busy business owner, it’s easy to become overwhelmed by social media management. Between the constant notifications and perpetually needing to come up […]

in Blog
Video Marketing popularity

The Rise of Video Marketing

While a catchy tagline and a polished image in a magazine might have captivated an audience in years past, the days of static content have gone by the wayside. In fact, we consumers spend more time than ever interacting with screen media, averaging over 11 hours each day. While television was previously the most common […]

in Blog, Video
local seo for healthcare featured image

Local SEO for Healthcare: Yes, It’s Important

What is local SEO for healthcare? When it comes to medical organizations, local SEO is the art of curating your patients’ entire online experience of your organization – from initial research through appointment scheduling. It involves: Having a website with great UX and clear navigation paths Creating specific, localized content Optimizing your site with the […]

in SEO
CMS Management 101

CMS 101: Search Engine & Social Media Optimization

Small things make a big difference. Sometimes you don’t have time or resources to go digging through code to figure out why your site doesn’t rank, but the truth is that many of the most significant fixes you can make take just a few clicks to enable. That, or maybe you just need to organize […]

in Blog, Web Design