Resources Oneupweb's Instagram

Introducing Rachel "Always Smiling" Soulliere

Name: Rachel Soulliere Position SEO/Content Marketing Project Manager What’s your average day like at Oneupweb? Each day for me is different! Being relatively new, still, you can find me in trainings, writing blogs/content and helping any way I can. Tell us about your favorite Oneupweb moment. My favorite Oneupweb moment actually happens daily! Getting to…

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Introducing Andrew Straley, Oneupweb's Newest Marketing Strategist

Name Andrew Straley Position Marketing Strategist What’s your average day like at Oneupweb? I spend time working on the question, What are the most important things Oneupweb, as a business, should be working on? As a marketing agency, it’s easy to get lost in the client work and forget who you are. I try to…

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Your Content Marketing FAQs, Answered

Content marketing has always existed. Before the term picked up buzz in 2012, it was simply known as “marketing.” So, what is content marketing? Is it a subset of SEO or does it encompass SEO, social media and much more? It’s brand awareness. It’s thought leadership. It’s lead gen. Content marketing is marketing. The purpose…

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Facebook Marketing Help from Oneupweb

Oneupweb will answer your Facebook marketing question, for free, on Facebook.com/oneupweb….

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Introducing Zac “Just One More Take” Wendland, Oneupweb’s Newest Videographer

Name: Zac Wendland Position: Videographer What’s your average day like at Oneupweb? As a remote employee, my day looks a little different than most. You can’t beat my commute (about 20 steps, including six stair steps). Half of the day my home office is an editing suite; the other half it’s a studio where I…

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7 Google Analytics Metrics to Track Every Month

If you’re just beginning to explore your new Google Analytics account, the dashboard can feel confusing and even overwhelming. Do you feel like you need Google Analytics help right off the bat? A good way to start your journey with Analytics is to take a free Analytics Academy course. Google Analytics for Beginners will help…

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American Bankers Association Bank Marketing Training

Ashley Mugnolo is an Account Manager and Inbound Marketing expert at Oneupweb. She specializes in banking marketing. “I can’t believe an agency sent someone to this.” Those are words I heard numerous times while introducing myself to fellow attendees at the American Bankers Association Bank Marketing School in Atlanta this past April. It wasn’t that…

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What the Heck Are Accelerated Mobile Pages?

Flash back to 2015: The web is slow; many pages aren’t ready for mobile devices; popups and auto-playing videos get in the way of the content you want to read. Remember that? The web is still like that, you say? Oh, right. But believe it or not, things have gotten a lot better, and that…

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MITcon 2019: What Franchisors Need to Know About Marketing & Technology

The big takeaway from this year’s Franchise Marketing Innovation & Technology Conference (MITcon) in Austin, Texas is to slow down and see the consumer through the technology. While “slowing down” seems like the wrong advice in a fast-moving industry like digital marketing, it’s important to fully understand why you’re investing in new technology or new…

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oneupweb developer works at his desk

Drupal Website Development Training

JD Antosiak is one of Oneupweb’s developers. He regularly writes about development topics, company culture and more. He was trained in Drupal through Evolving Web. As a developer at Oneupweb, I work furiously day in and day out on WordPress websites, but wanting to lend a hand with the fewer Drupal-platformed sites that come in…

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The Big Google Analytics Glossary

Google Analytics Definitions + Other Data Analytics Terms Trying to get better at data analysis? Need to present a digital marketing report to the board? This data analytics glossary includes straightforward definitions for the Google Analytics terms and general digital marketing terms you should know. Get into it! Download a compact, pretty version right here….

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Meet Laura "Always Smiling" Payne, Our Newest Graphic Designer

Name: Laura Payne Position: Senior Graphic Designer What’s your average day like at Oneupweb? Every day is different and collaborative, which I truly enjoy. Mostly I am attending meetings, reading up on the ever-changing industry, and designing everything from social media posts to websites. Tell us about a favorite Oneupweb moment. Our company outing to…

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