Finally! A practical guide to Google Analytics
Google Analytics is well suited to several different marketing needs, whether that’s generating qualified leads, engaging customers with your brand, or driving sales.
So, what’s the problem?
Well—it’s a pretty powerful platform. There’s a lot going on and there’s a lot you can measure.
But fear not. We’ve got a practical guide to help get you started.
Inside, you’ll find:
- A step-by-step approach to defining your measurement model
- Advice on proper tracking and reporting
- Advice on using your data to tell a story
- And more!
Arm youself with the knowledge to help make the most out of your marketing budget.