What the Dalai Lama Taught Me About Marketing

There are no rules, except the rules. An equally true sentiment: Nothing is true, all is permissible (which comes from Hassan the Assassin, though I’d like to focus on a more benevolent mind—the Dalai Lama). This is what he taught me about writing, but it applies to marketing and business, too. In 2006, the Dalai […]

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