Allocate Your Marketing Budget Like a Pro: 3 Fail-Proof Steps

Whether you represent a brand that’s large, small or somewhere in between—you’re likely dealing with a marketing budget that feels stretched—at best. Marketing budgets don’t tend to run in excess, despite the fact that digital flipped marketing from a cost center to a profit center for most businesses. So where do you start? How do […]

in Paid Media, Web Design

Business Owners: Stay on the Front Line

When I started my web design business in 1996, the commercial internet was in its infancy. Back then, I was a Lone Ranger. I taught myself how to code, I answered the phone, met with clients, designed, did collections, negotiated contracts, marketed my business and I learned. I did it all because that’s what you […]

in Blog