Resource Archive

Friday Content Roundup: “I’m Really Rich”

What do presidents, pasta, $3 websites, money, humblebrags and airplanes have in common? You guessed it, Donald Trump As we journey through this week’s gloriously weird/interesting/funny/disturbing (i.e., Donald Trump for President) content, keep in mind that it’s Friday and we are just trying to lighten the mood before we all head home from the office […]

in SEO

Friday Content Roundup: KFC and Running Robot Cheetahs (No Joke)

Welcome back to the Friday Content Roundup, where we bring you a sampling of the interesting/weird/goofy/fun stuff we found on the Internet this week. It’s like a charcuterie board of content. Except less tasty. You know that warm, fuzzy feeling you get when you walk out of an air-conditioned building into the beautiful, gorgeous sun? […]

in SEO

‘Tis the Season for Something Different

Welcome to Oneupweb. If you haven’t come across us before, we’re glad you’re here. If you have—you may notice something’s a little different. And that’s good because that’s our theme for this October: seasonality. But not just in the traditional sense, like holiday planning. We’re also using it in the broadest sense possible. What does […]

in Blog

Nobody Reads Online: Designing Content for Non-Readers

Most people don’t read—really read—when it comes to the web. That shouldn’t surprise, but what might is just how few. According to one study, only 16% of users will read your content word by word. This means that a lot of vital information about your product or service could be missed. How much information is […]

in SEO, Web Design

Oneupweb : Paul Revere’s Midnight Ride

In business, great ideas, great products and great services don’t usually occur in a vacuum. Even if you beat everyone else to the next hot idea, you still have to get the message out.

in Blog

Rocket Skates or Running Shoes, Just Make It Interesting

Sometimes writing website content is like willing yourself to teleport to France – you can sit there and try for a few hours, but you’ll end up sweaty and frustrated and feeling like a big idiot when you stop. Here are a few things to remember for your next copywriting assignment to help avoid the urge to smash your keyboard to pieces.

in Blog