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CRM Retargeting: 3 Ways to Increase Customer Frequency

Combining CRM data with sophisticated ‘matching’ technology, CRM retargeting allows digital marketers to serve targeted, relevant display ads to defined customer and/or prospect segments. On a recent Oneupweb webinar, I spoke with one of our paid media specialists about the opportunities for B2C and B2B brands to leverage CRM retargeting for increasing customer frequency. Here […]

in Paid Media