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healthcare marketing

3 Healthcare Personas for Effective Healthcare Marketing

Healthcare is about choices. When making healthcare decisions, consumers are becoming more and more reliant on the internet and on their own social networks to determine the best options. Whether to research symptoms and treatments or to look into healthcare service offerings, consumers are increasingly going online to find medical solutions. In light of this […]

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Healthcare marketing

Healthcare Marketing

When making healthcare decisions for themselves and loved ones, consumers are becoming more and more reliant on the Internet and their own social networks. Whether it’s patients and advocates going online to research symptoms and treatment options, or looking into the reputation and service offerings of a particular healthcare system, lead generation on the Internet […]

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