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Instagram Video vs. Vine: 5 Things Brands Should Consider

It seems incredible that Vine is barely a year old, and that Video on Instagram didn’t debut until June 2013. Particularly for brands looking to engage the Millennial market, short-format video marketing makes a compelling case. Short-format video appeals, in particular, to Millennials’ appetite for multimedia content and what Nielsen calls their preference for “off-beat, […]

in Paid Media, SEO