These Big Brands Took a Google Penalty to the Face

There will always be someone trying to cheat, hoodwink or scam the system wherever money is to be made. In the early years of internet, snake oil salesmen ran amok, uncovering clever ways to “game” search engine algorithms in order to boost their rankings in organic search results. Then the law of the land was […]

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The Fall of Guest Blogging: Dispelling the Myth

On Monday, Matt Cutts (the head of Google’s Webspam team) took a page out of Richard Sherman’s book when he took to his religiously followed blog and in a video forcefully slammed guest blogging, declaring: “Ultimately, this is why we can’t have nice things in the SEO space: a trend starts out as authentic. Then […]

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