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About Us:
The Oneupweb Difference

We apply our Midwestern work ethic and years of experience to every project. We can help you connect with your audience, and this ability taken together with our people, our setting, and the efficiency and technical savvy we’ve gained from our long history in the digital space make our agency different. In a good way.

Lisa Wehr
Tim Kauffold
Carly Wujcik
Anne Rix
Bill Slater
Sara Ariza

Six great, & Good Looking, Reasons To Work With Us

Tech savvy. Experienced. Hardworking. And unabashedly creative. We’ve got this marketing thing nailed down even though the Internet changes like a traffic light and morphs like a Transformer®.

Here are the people who make it happen at the highest level. Who drive the difference we make for clients every day. Who have taken us to the top of the proverbial mountain.

Photo of Lisa Wehr

Lisa Wehr

Founder & CEO

As Oneupweb's Founder and CEO, Lisa Wehr has been propelling the company to new heights and through uncharted territories since its inception in 1996. Her guiding philosophy is simple: Be Humble, Be Honest, Be Professional—and do whatever it takes to keep clients on the forefront of digital marketing success. Be it implementing new services, creating technologies where none exist or taking an unconventional approach to client communications.

With Lisa's guiding philosophy as the impetus for every business decision, the company has experienced the kind of growth and success many entrepreneurs only dream about, increasing revenue year-over-year, for more than a decade. Getting her start with her own web design firm in 1995, she was designing and optimizing websites before Google was in existence. Beyond being one of the most recognized authorities on search engine marketing, her pioneering work and on-going technological developments continue to set standards in digital marketing.

Photo of Tim Kauffold

Tim Kauffold

Director of Operations

Give Tim a few minutes and he'll give you a better, more efficient way of doing business. Since 2003, Tim's been indispensable in carrying out Oneupweb's strategic vision and driving the company's exponential growth. He oversees all departments and manages day-to-day operations—handling everything from employee concerns to client-side technology issues. He assisted with the design and development of PodTractor™, Oneupweb's enterprise podcast tracking technology, and helped invent industry-leading tools in click fraud detection, trademark monitoring, ad testing and keyword permutation.

Prior to Oneupweb, Tim served as senior web content developer for a well-known software development company. Ask him what he believes and he'll tell you: "There is no challenge you can't overcome." In his spare time, he coaches his sons in youth soccer and Little League baseball, exercises his DIY gene by tinkering around the house and is an avid reader and news junkie. Tim holds a B.A. in English from Michigan State University.

Photo of Carly Wujcik

Carly Wujcik

Director of Sales & Marketing

Marketing professionals tend to be either strategic or creative. They get pumped up about ROI and measurement—or stirred up about color and font. Carly is equally excited by both. Carly has led Oneupweb's marketing department since 2007. Working closely with design, sales and public relations, she's created and implemented strategies that have increased internal sales leads by more than 180% in just one year. She helped launch Oneupweb's online media planning and placement service. And her expertise in behavioral targeting, dayparting and the analysis of customer demographics helps national enterprise clients lower lead acquisition costs and reap big returns.

Carly received a B.A.A. from Central Michigan University’s premier entrepreneurship program, and has prior career experience in sales and marketing in both the B2B and B2C industries. While away from work, Carly takes full advantage of northern Michigan living by boating on the bay with her family.

Photo of Anne Rix

Anne Rix

Director of Human Resources

Anne is responsible for managing benefits, recruitment, compensation and staffing at Oneupweb. She implemented a yearly appraisal system for all employees as well as a 30- and 90-day "check-in" for new hires—ensuring seamless transitions into the company. Anne believes that it’s one’s passion that drives growth and success. That it resonates from within and fosters great ideas and contributions. Passion => Drive => Success.

She holds a B.A. in Business Administration from Ferris State University and is a big believer in career development and the power of continued education. She’s also lectured on how social media is changing recruitment and modern-day job hunting. On the weekends Anne enjoys cross-country skiing, but once the snow melts you’ll find her on the country roads cycling for miles and enjoying the beauty that is northern Michigan.

Photo of Bill Slater

Bill Slater

Director of Systems & Technology

Bill is bleeding-edge tech talent with a serious old-school background. That is to say, he’s been working on computers since the Commodore 64, coding in BASIC and storing data on floppy disks defined the early ‘80s desktop revolution. The kind of knowledge you gain growing up with technology is invaluable, and it serves as his foundation for tackling the computers and smartphones he expertly does now for Oneupweb. It also helps that he’s a highly trained U.S. Army veteran.

In between the military and Oneupweb, Bill spent 17 years leading IT teams and providing support for General Motors and some of the nation’s most recognizable companies. And somewhere in the midst of it all he found time to become a Microsoft Certified Professional, a Certified Novell Administrator and a plethora of other titles and certifications too long to list. When Bill’s not doing something “tech,” he’s hiking, backpacking, rock climbing, kayaking, camping in all four seasons or volunteering as a 4-H Outdoor Adventure Challenge Leader.

Photo of Sara Ariza

Sara Ariza

Director of Client Services

As our Director of Client Services, Sara is responsible for ongoing support to existing clients as well as guiding the Account Management team through strategic processes and standards, and doing it with finesse and grace which she attributes to her Finnish heritage and Sisu!

Previous to Oneupweb, Sara was co-piloting a boutique Chicago ad agency focused on branding, SEO and web design. Specializing in the financial, hospitality and research verticals, she led the agency through the uncharted waters of complex and challenging client projects, breaking into new industries in the process.

Sara holds a B.A. in Advertising from Michigan State University. She has advised Fortune 500 companies on realizing value from their brand investments while building and maintaining strong customer relationships. Her specialties are: brand strategy, website strategy and management, copywriting, new business development, budgeting, PPC & SEO management. When not on the proverbial waters, Sara loves to navigate the lakes of northern Michigan sailing and attempting to windsurf.

We’re Certified and we know it

National Women Business Owners Corporation's Woman Business Enterprise certification
Google Partner certification
Google AdWords Certified Partner
HubSpot certification

Hard Work Pays Off

We work hard to do great work for our clients and it’s nice when the industry recognizes our passion and dedication with awards.

A "thanks" goes out to our clients, because we couldn't have done it without your brands to inspire the work. So, "Thanks!"

Recent Awards:

Digital Daredevils Wanted

We’re looking for talent that has a taste for the edge

Account Manager of Client Services

If you have you been a key contributor to a branding or marketing success story and possess the drive and determination to do it again, then talk to us. We are looking for an experienced professional who has a passion for digital marketing. The Account Manager of Client Services is responsible for developing integral relationships with new and existing clients with involvement in all phases of the client campaign cycle.

The perfect candidate must have a strong agency background with the ability to demonstrate a “big picture” understanding of a client’s marketing strategy. Candidates must also be able to define a client’s long-term objectives and goals while responding strategically to shifts in their goals. Working closely with the project managers assigned to the account, this position is the lead client contact overseeing multiple accounts and primarily responsible for overall client communication and satisfaction.

You must possess the drive and desire to work in a fast-paced, results-oriented environment with the initiative to introduce and/or recommend new services to both new and existing clients. Your ability to think fast – creatively – is unmatched.

Qualifications:

  • At least three years in an agency environment with a strong focus on sales and account management
  • Possess a strong working knowledge of key development areas of marketing, technology and digital advertising
  • Exceptional verbal and written communication skills with the ability to speak to both marketing and sales business segments
  • Ability to lead and guide the development of overall client objectives, ongoing strategic direction and revenue growth of multiple accounts
  • Anticipate client questions and concerns with definite solutions and answers
  • Bachelor’s degree preferred with a focus in communication, marketing or equivalent years of work experience
Apply Today

Interactive Graphic Designer

If you’re an experienced graphic designer with national award-winning potential, and are looking to blend your talents with a dynamic creative team, then we’d like to hear from you. We are seeking a highly artistic, creative and talented web/print designer to be part of our new interactive design division working closely with both new and existing clients. You must be an Adobe Creative Suite master with an emphasis on Photoshop, Illustrator, InDesign and Flash animation; coding and ActionScript experience is a bonus. This position requires the conception and creation of compelling, original interactive and non-interactive designs, along with the ability to work well within a highly diverse and creative team.

Requirements:

  • A strong artistic and visual eye for design, applicable to both print and web based projects.
  • Mastery of Adobe Creative Suite.
  • At least 2 years branding, print production and prepress experience.
  • Solid understanding of designing for the web, including its limitations and challenges.

Bonus Skills:

  • An understanding of, and/or the ability to write standards compliant CSS, (X)HTML, JavaScript and PHP.
  • ActionScripting 3.0.
  • Video production and editing.
  • Studio photography experience.
Apply Today

Support Specialist

We are seeking an individual who can wear a hard hat one day and a Boy Scout uniform the next. Must have a “take charge” personality and be willing to do whatever it takes to make the company engine operate like a well-oiled machine.

We are digital marketing agency located in Traverse City and we are looking for “just the right” person that will be a strong support to both our Account Management and Paid Media teams. From sitting in on client calls to developing keywords, we need someone who is able to keep us on track with all the moving pieces of a campaign. Here are a few key skills that you must possess for this position:

  • Both oral and written communication skills must be top notch
  • Highly organized with attention to detail
  • Solid time management skills
  • Typing speed is at the level where you brag about it on Facebook
  • Comfortable with numbers, data input and scheduling meetings/calls
  • Highly proficient with Excel and Microsoft Outlook
  • Ability to work independently when necessary and show initiative in taking on more tasks as needed
  • Driven to succeed

So to recap, if you want a position where the bar is set high and you consider yourself to be one who seeks to find solutions and solve problems, let’s talk!

And one last thing: this marketing opportunity is located on the shores of West Grand Traverse Bay. And for us, that’s icing on the cake!

Apply Today

What It’s Like At Oneupweb

We have really smart people. And by 5pm every day, they impress each other—and our clients.

And they don’t need to stay late to do it.

That’s because our founder and her lieutenants have their processes down to a science.

Starting at 8am sharp every day, we spend the first half-hour reading the trades and learning the latest on how the Internet and digital marketing has changed overnight.

Our meetings are short and productive. And sometimes there are baked goods from somebody’s aunt left up for grabs on the kitchen counter.

Besides caring about our clients and the groundbreaking-ness of our hard work, we’re all pretty unique. To learn more, visit us at Twitter, Instagram or Facebook!

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