Fernando Meza CEO/Owner
Sara Ariza Director of Client Services
Dave Doran Senior Business Strategy Manager
Alaina Dodds Brand Strategist
Janese Horton Director of Finance
Shawn Finn Director of Paid Strategy
Freddy Hunt SEO/Content Marketing Manager
Dave Waeltz Account Manager
Teighlor Bodrie Senior Account Manager
Erin Bernhard Digital Strategist
Angie Reed Human Resources Assistant
Todd Spencer Senior Copywriter/Editor
Sarah Lantz Account Manager
Lauren Hucek Account Manager
Jess Gordon Senior Graphic Designer
Nicole Emenhiser Senior Graphic Designer
Rob Vanderstelt Senior Motion Graphics Designer
Ed Kauffmann Web Developer
Bill Slater Director of Systems and Technology
Charles Williams Senior Web Developer
David Kehrer Senior Graphic Designer
April Wilson Graphic Designer
Paul Houser Web Developer
Meet Your Team

We are Oneupweb

We are a collective of marketers helping forge connections between the real world and the digital.

We come from several walks of life. Near and far. Far and wide. Our aim with every project is to set the bar higher. From humble beginnings to a measured confidence, over the years, we’ve been fortunate to bring home several awards for our work including Addys, Tellys, W3s and more.

These awards aren’t the reason why we’re in this business, but we admit—they’re nice honors, and they’re even better when we bring them home for our clients. Because let’s face it: without you—the collective you, businesses, brands and organizations—there’s no need for us.

So enough about it. Let’s get down to business.

Certifications

PartnerBadge-Premier2016 hubspot microsoft Sitecore2 Bing-Ads-Accredited-Professional-Badge

Awards

how ava digital awardsDaveyawards_Transparent2

Careers: Job Openings

Web Developer

Description

Oneupweb is looking for a Web Developer who can write, develop and implement standards-compliant code to create dynamic web pages. This position will be part of a team dedicated to working with a variety of clients developing websites, microsites and landing pages.

This position offers a competitive salary and benefits along with an amazing opportunity for those who have a passion for our industry. We offer a rewarding and casual, yet professional, work environment at the Grand Traverse Commons. If interested, please submit your resume and cover letter to jobs@oneupweb.com and visit our website at oneupweb.com to learn more about our business and culture. And one more thing, you must be willing to relocate to the Traverse City area.

Responsibilities

  • Analyze and solve problems
  • Develop and implement innovative websites, features and functionality
  • Collaborate with teams of passionate and professional web designers and developers to deliver exceptional websites
  • Apply your expertise in PHP, MySQL & JavaScript to extend, enhance and build great user experiences
  • Maintain existing client websites within their respective frameworks
  • Ability to improvise, troubleshoot, and learn new skills on the job
  • Ability to clearly and effectively communicate timelines
  • Diagnose and troubleshoot problems with existing web applications and sites
  • Demonstrate delight in finding solutions to complex problems
  • Collaborate in a cross-functional team setting

Requirements

  • Strong collaboration and communication skills
  • Strong time management skills
  • Expert PHP, JavaScript (jQuery), CSS (SASS/SCSS) and HTML programming skills
  • Ability to develop, customize and maintain WordPress themes, plugins and widgets
  • Graphic editing skills utilizing Adobe's Creative Suite
  • Experience with responsive web development and Bootstrap framework with an emphasis on user experience
  • Database management systems experience considered an advantage
  • Proficiency with Git distributed revision control system
  • Working knowledge of web caching software (experience with Varnish would be an advantage)
  • Ability to accurately estimate work required

Desired

  • Magento and WooCommerce (or similar) experience would be considered an advantage
  • Experience working with third-party APIs – SOAP, REST and other (Facebook and Twitter)
  • SEO experience with a basic knowledge of Webmaster Tools, Google Analytics and Google Tag Manager
  • Technically adept with general server (Linux) setup and maintenance
  • Knowledge of Sitecore and/or Craft CMS considered a plus
  • Experience with PHP templating engine Twig
  • Working knowledge of domain registration, DNS & management and setting up and maintaining WordPress servers
  • Ability to create technical specifications based on individual project needs

Paid Media Project Manager

Description

Oneupweb is looking for an internet-savvy, paid media project manager to join our team. The ideal candidate will have a strong ability to think strategically, analyze data and provide recommendations for growth. You must be comfortable consulting with decision-makers of businesses both large and small, and be comfortable consistently working with members of our content/SEO, development, design and account teams to ensure client goals are being met.

This position offers a competitive salary and benefits along with an amazing opportunity for those who have a passion for our industry. We offer a rewarding and casual, yet professional, work environment at the Grand Traverse Commons. If interested, please submit your resume and cover letter to jobs@oneupweb.com and visit our website at oneupweb.com to learn more about our business and culture. And one more thing, you must be willing to relocate to the Traverse City area.

Responsibilities

  • Write engaging ads within the length limitations of Google AdWords, Facebook, Bing Ads, LinkedIn and Twitter
  • Developing marketing strategies based on information supplied by clients, industry sources and colleagues
  • Responsible for budget allocation and planning
  • Understand and manage creative campaigns to improve ad performance and CTRs
  • Work with Designers and/or Developers to provide recommendations to optimize landing pages for optimum quality scores
  • Ensure tracking is in place to monitor campaigns
  • Analyzing data using Google Analytics

Requirements

  • Ability to meet deadlines and to write effective copy in a timely manner
  • Excellent communication skills, both written and verbal
  • Analytical, data-driven with a strong background in problem solving strongly preferred
  • Strong ability to think strategically on behalf of clients based on demographics, competition and industry on a monthly and quarterly basis
  • High-level proficiency in Microsoft Excel and the advanced functions within it, up to and including the use of macros, conditional formatting and pivot tables
  • Ability to work independently as well as in groups
  • Strong time management skills and ability to multi-task
  • Top-notch project management and presentation skills
  • Google AdWords & Analytics Certification preferred

Content Marketing/ SEO Marketing Project Manager

Description

The ideal SEO/Content Marketing Project Manager enjoys exercising both sides of the brain. One hour they geek out in Google Analytics and clearly explain what that data means. The next they’re developing a content strategy and writing high-quality content and video concepts. The industry is evolving. “SEO” is becoming more of a skillset than a job title. We want to know if you can provide creative marketing solutions that are backed by data, experience and skill.

This position offers a competitive salary and benefits along with an amazing opportunity for those who have a passion for our industry. We offer a rewarding and casual, yet professional, work environment at the Grand Traverse Commons. If interested, please submit your resume, writing portfolio and cover letter to jobs@oneupweb.com and visit our website at oneupweb.com to learn more about our business and culture. And one more thing, you must be willing to relocate to the Traverse City area.

Responsibilities

  • Develop short-term and long-term SEO and content strategies
  • Write website and blog content quickly and accurately
  • Conduct full-fledged website audits
  • Monitor and analyze web traffic trends on constant basis
  • Proof content for spelling, grammar and clarity
  • Implement work in a variety of content management systems
  • Know your way around a robots.txt file

Requirements

  • Excellent communication skills, both verbal and written
  • Strong knowledge of Google Analytics; certification preferred
  • At least two years of related experience with search engine marketing and optimization
  • Strong knowledge of search engine algorithms and ranking strategies
  • Keen eye for clean deliverables and consistent formatting
  • A great sense of humor is a plus

Social Media Coordinator

Description

Facebook, Twitter, Snapchat, Pinterest, Instagram and LinkedIn – just a few of the social networks that have forever changed the way we do business online. If you agree, we’re looking for a creative individual who is passionate about all aspects of social marketing. If you have the ability to unleash the marketing potential locked within the daily interaction and conversation happening around a client’s brand, let’s talk.

“Like” what you’ve heard? We’d like to hear from you. This position offers a competitive salary and benefits along with an amazing opportunity for those who have a passion for our industry. We offer a rewarding and casual, yet professional, work environment in Traverse City, Michigan. If interested, please submit your cover letter and resume to jobs@oneupweb.com and visit our website at oneupweb.com to learn more about our business and culture.

Requirements

  • Help to manage the daily social presence of Oneupweb to ensure brand consistency and successful sales leads
  • Work directly with national clients to develop, coordinate and manage social media marketing projects, including but not limited to:
    • Monitoring and Engagement
    • Campaigns / Promotions
    • Custom Audits and Strategies
    • Profile Creation and Customization
    • Client Consultation
  • Review, evaluate and identify opportunities based on data from multiple platforms
  • Create a social strategy to be presented as part of an overall integrated marketing campaign on behalf of the client
  • Collaborate as necessary with clients as well as Oneupweb’s sales, SEO, PPC, design and marketing teams
  • Strong editing/grammatical skills
  • Ability to speak in the OUW voice
  • Both written and verbal communication and analytic skills a must
  • Ability to maintain a budget and manage deadlines
  • Snappy writer with a good sense of humor

Experience

  • Bachelor’s degree (or equivalent experience) preferred with a focus in communication, marketing and/or advertising
  • 1-3 years of digital marketing experience highly preferred
  • Experience with Facebook Business Manager

Account Manager

Description

Oneupweb is seeking a strategic and creative minded individual to steer our new and existing client relationships. We are a full-service digital marketing agency that operates at a fast clip and delivers superior work to our clients.

This position offers a competitive salary and benefits along with an amazing opportunity for those who have a passion for our industry. We offer a rewarding and casual, yet professional, work environment in Traverse City, Michigan. If interested, please submit your cover letter and resume to jobs@oneupweb.com and visit our website at oneupweb.com to learn more about our business and culture.

Requirements

  • The Account Manager oversees the completion of/and or modifications to the scope of work set forth in our proposals. It falls to the AM to coordinate inter-departmentally to ensure that projects avoid bottlenecks and everyone involved on the Team is moving forward.
  • The AM will be actively involved in engaging new business and promoting growth opportunities for current clients. Strong presentation skills are required.
  • The AM is responsible for challenging the account strategies and tactics against the defined goals, making refinements and recommendations to support growth of the account.
  • The AM will monitor and track deadlines and key milestones to help ensure that expectations are met throughout our projects. If there are hold ups, concerns, delays, the responsibility falls to the AM to resolve those issues and get projects back on track.
  • The position requires a strong working knowledge of all channels of service offered by Oneupweb, including (but not limited to): SEO, Content Marketing, PPC, Social, Design and Strategy. It will be crucial to understand not only how each segment works, but how they complement one another to create integrated campaigns.
  • Excellent verbal and writing skills are a must. Account Managers need to be able to communicate effectively so both the client and the Team clearly understand the process, steps, and expected outcomes.
  • AM’s will be required to engage in ongoing training with the Project Managers, as well as push to identify new opportunities. By maintaining a relationship with our clients, the AM should have insight to what clients need and are looking for.

Experience

  • Bachelor’s degree (or equivalent experience) preferred with a focus in communication, marketing, and/or advertising.
  • 1-3 years of digital marketing experience highly preferred.