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Looking for answers on our industry? Want to stay out front in this fast-paced digital domain? In our library you’ll find insight into the various topics of our industry and services: technology, design, social media marketing and the strategies that make it all work. It’s the evidence that influences our methodology, and we’re happy to share.

importance
The Importance of Brand Consistency for Franchises
11/01/13

Inconsistent branding and messaging has a negative impact on your ability to attract new franchisees and provide the same experience and level of care your target consumers have come to expect. In our latest white paper, we discuss the importance of brand consistency for franchises.


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