Resources

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What Does Having an ADA Compliant Website Mean?

Can you imagine a doctor’s office bathroom without a handicap stall? What about a hospital with no elevators? Just like your brick-and-mortar healthcare practice, you should be optimizing your website to be ADA compliant. Providing navigable websites for people with disabilities is not only a societal necessity like handicap-only parking spots, it’s also now considered […]

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WCAG 2.1

Beyond the Marketing Minute: WCAG 2.1 Compliance Tips for Designers

On June 5, 2018 the World Wide Web Consortium (W3C) published WCAG 2.1, the newest version of guidelines for how web designers and UX professionals should make websites and all digital technology accessible to people with disabilities. Back in January, we wrote about the impending arrival of 2.1 and how complying with digital accessibility guidelines […]

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WCAG Compliance

WCAG Compliance Tips

As digital marketers prepare for the new guidelines (WCAG 2.1) here are some tips to keep in mind when designing for handicap and disability accessibility:

– Be mindful that for people using devices like a screen reader, scrolling is difficult and annoying.
– Make sure you’re using a large enough size for body copy.
– Don’t use only color to indicate a form error.
– Don’t hide links or action items under hover states.
– Higher contrast between background color and type colors makes it easier to read for all users, but especially for those with vision problems. […]

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WCAG 2.1

WCAG 2.1: How Digital Accessibility Affects Your Business

WCAG 2.1 is the addendum to the Web Content Accessibility Guidelines 2.0, which is a set of guidelines designed by the World Wide Web Consortium (W3C) to make websites and all digital technology accessible to people with disabilities. . Most digital marketers know it’s beneficial to stay on top of accessibility standards when it comes […]

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Color and Your Website

We gauge the world around us, in part, through our perception of color. And colors affect us immensely—triggering chemical reactions in our brains that evoke emotional responses, feelings and even memories. When color is used poorly on websites it can create unease—even a mild jarring effect—in users. For example, red, can be a wonderful brand […]

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Dispelling the Top 3 Website Accessibility Myths

Web accessibility—recommendations outlining the best ways to design and build a website for people with disabilities—have been around since the late ‘90s. In 2001, Section 508 went into effect, creating accessibility standards for government, education and nonprofit websites. But it’s only now that web accessibility is gaining traction in the business world. Unfortunately, many myths […]

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