Resources

cody sovis

Get to Know Cody Sovis

Cody Sovis, Content Marketing and SEO Project Manager I picked up social media marketing as a part of a retail job and moved slowly and irrevocably closer to the industry. Over the years, I helped run social media accounts for friends, local businesses and non-profits and, before I knew it, marketing was my full-time gig!…

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kehoulani krimbill

Meet Kehoulani Krimbill

Kehoulani Krimbill, Account Manager After graduating from Alma College with a bachelor’s degree in Communication, I spent the next 10 years working my way up the ladder at a small marketing agency; from a part-time sales role to managing accounts, and eventually leading the team as Creative Director. I worked with a range of clients,…

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the oneupweb team at a baseball game

How Oneupweb Got Its Name

Oneupweb just sort of rolls off the tongue, doesn’t it? For over two decades, the Oneupweb brand has constantly evolved to meet a changing industry and reflect new capabilities. Through it all, the Oneupweb name – and its mission – always come back to one thing: nerds. The Meaning of One-Up: Arcade Speak for “Extra…

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fernando meza holding his dog teddy while leaning on a porch

Meet Teddy & Bianca, Oneupweb’s Famous Office Dogs

If you’ve ever had the good fortune to receive a presentation from Oneupweb, you’ll have almost certainly paused on the last slide. Every PowerPoint deck we’ve made over the past few years is capped with a glamorous photo of our Chief Barketing Officer (CBO), Teddy Meza. His meteoric rise within the company is the subject…

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audrey steele

Meet Audrey – Organizer, Problem Solver and Collaborator

Audrey Steele, Production Administrative Assistant I grew up in Massachusetts, just outside of Boston. As a lover of all things active and creative, I followed a passion for theater up until high school graduation, when I hit the road and joined an AmeriCorps team of wildland firefighters. I ultimately ended up studying Environmental Studies at…

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erin lentz

Meet Erin, Oneupweb’s Human Resources Manager

Erin Lentz, Human Resources Manager I am a proud Traverse City native. After completing high school, I entered the Air Force and traveled the world, returning to Traverse City 10 years later. I completed my Human Resources Management degree at Davenport University and began working for a local transportation organization. Oneupweb’s culture drew me in,…

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a young woman holding a notebook interviews a man holding a cup of coffee while sitting together in an office

How Do You Know When to Change Marketing Agencies?

Your digital marketing partner is a critical investment in the success of your business. Brands need a partner they can count on to deliver results, communicate and drive strategy. We’ve heard plenty of bad stories about working with marketing agencies. Marketing is a long-term investment built on relationships, performance and results. How Can You Tell…

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megan youngerman

Meet Megan, Writer Extraordinaire

Megan Youngerman, SEO & Content Marketing Project Manager I grew up in Holland, Michigan, and received a Bachelor’s in Writing and Rhetoric from DePaul University. I found my way into marketing as a content writer for a small marketing startup in Holland that worked with local manufacturers and farmers. Since finding Oneupweb, I’ve enjoyed working…

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cameron benak

Meet Cam “The Mustache” Benak, Account Manager

Cameron Benak, Associate Account Manager I was born and raised right here in Traverse City, Michigan, graduating from Northwestern Michigan College with an associate’s degree in Accounting along with extra credits in general business, marketing and advertising. Out of college, I got a job as a sales assistant at the local news station, TV 7&4,…

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laura payne

Meet Laura Payne

Laura Payne, Head of Social I hail from Cadillac, MI, but my post-college journey took me to various parts of the country. While at MSU as a Spartan, I pivoted towards the entertainment industry and headed to Full Sail University in Orlando, FL, to pursue a degree in entertainment business. After graduation, I soaked up the…

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Laura Payne sits with her wife kissing their child

Pride Marketing Chat

Oneupweb is definitely considered an LGBTQIA+ friendly agency. In the past, we’ve donated to the Up North Pride foundation in Traverse City. Our insurance benefits cover domestic partnerships as well as marriages. We make space for everyone in our office, and at our table. This year, we sat down with two of our LGBTQIA+ colleagues…

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gillian cobb niemisto

Meet Gill, SEO Expert & Horticulturist

Gillian Cobb Niemisto, Head of Content Marketing and SEO Strategy I grew up in Williamston, MI and attended Michigan State University where I obtained a B.A. in Professional Writing with an emphasis in Writing in Communities and Cultures. I always yearned to live “Up North,” but wasn’t sure if I could make it a reality….

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