Resources Blog

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A/B Testing for Franchises

Have you ever sat down with your marketing team to brainstorm ad copy, design a new website page, or select what questions you should be asking your website visitors to encourage them to convert on your forms? Typically, during these brainstorming sessions your team comes up with more than one good idea. So now what? […]

in Blog
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The Tools for Successful Web Page Optimization: Beyond the Minute

There’s science behind the SERP. Results brought to the top of a Google search are there after careful web page optimization. It’s a little keyword research, a sprinkle of image attributes and a dash of coding that makes up the secret formula for a well-optimized page. Lucky for you, this blog has all the web […]

in Blog, SEO, Video
oneupweb-emily-tewers

Meet Emily Tewers, Jack of All Digital Content Trades

Name: Emily Tewers Position: Digital Content Producer What’s your average day like at Oneupweb? There is no such thing as an average day at Oneupweb for me. In the last few weeks alone, I’ve superglued the head back onto a bobblehead that bobbled too hard, crawled into a wine tank to lay on a candlelit […]

in Blog, Company Culture

A videographer job for a do-it-all individual

We’re looking for a versatile, full-time videographer/motion graphics designer to join our video department. We’re looking for an individual who is comfortable in every stage of the video process, from conceptualizing & storyboarding to shooting, editing and adding final touches with motion graphics. At Oneupweb, every day is different. We work for national brands, local […]

in Blog, Careers
shelly-brass

Meet Shelly Brass: Our new Accounting Assistant

Name: Shelly Brass Position: Accounting Assistant What’s your average day like at Oneupweb? Working on accounts payable, accounts receivable and entering new contracts as they come in. Tell us about a favorite Oneupweb moment in general. Getting to use petty cash to get a growler for all of the great people that I work with […]

in Blog, Company Culture

The Importance of Branding Consistency for Franchises

Maintaining branding consistency when you’re a franchise is one of the most important tools for a successful business. Your franchise’s brand can be one of its most important business assets, if done correctly. It lures potential franchisees and helps to attract and retain your customer base. In this white paper, we discuss the importance of […]

in Blog, Resources, White Papers
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Best Marketing Video Apps: Beyond the Minute

If you tuned into our Monday Marketing Minute on the rise of video marketing then as a marketer you know that video is not something you can ignore. But what if you don’t have the budget or resources to have professional video produced for your channels? Producing your own video can sound scary, but it […]

in Blog, Video
ronda-rousey

Oneupweb Client Focus: Ronda Rousey

In the summer of 2018, Ronda Rousey approached Oneupweb with a unique challenge. Deep into her new career as a WWE superstar, she had no platform for directly reaching her fans on her terms. For years, the only communication Rousey had with her fans was through the media, but the ESPNs or TMZs of the […]

in Blog, Case Studies, Video

Oneupweb’s Marketing Madness

March Madness is the time of year when every basketball fan around the United States goes crazy for a while. Couches are burned, swear words are shouted and we lose a little bit of ourselves when our team loses. Marketing Madness, on the other hand, was a fun way to see which blog our team […]

in Blog, Company Culture
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How to Make the Most of Myspace: Beyond the Minute

In today’s marketplace, you can’t afford to leave any stone unturned when it comes to promoting yourself and networking on social media. Myspace, the king of social media, is still (and will always be) the best way to gain recognition, interact with a dedicated community of followers, and show the world your intrinsic cool. Why […]

in Blog, Company Culture, Social Media, Video
tessa-lighty

Introducing Tessa Lighty, Oneupweb’s social guru

Name: Tessa Lighty Position: Social Media Coordinator for Oneupweb and Digital Strategist for PointA What’s your average day like at Oneupweb? No day is average. I’m tasked with something different every day to meet the needs of our clients and company. Pretty much every day includes posting to our social channels and staring out the […]

in Blog, Company Culture
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