Is Strategy Your Missing Link?

Posted on in Resources, White Papers & Guides

A look at why that “integrated” marketing campaign didn’t perform as expected and how to turn the next one around.

This white paper explores the importance of an over-arching strategy for “integrated” campaign success, the evolving skill requirements that marketing executives must contribute and how to successfully incorporate agency partnerships into the mix.

Highlights Include:

  • Why sophisticated channel strategies are no longer enough
  • How to better leverage your existing agency partnerships
  • Nine steps to choose the right marketing partner
  • The four points every effective marketing strategy must address

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Join Oneupweb and take the helm as an Account Manager, where your role transcends conventional client management to forge enduring partnerships that propel success. As your clients’ trusted liaison, you’ll weave strategic brilliance into projects, ensuring that goals are not just met but exceeded. At Oneupweb, we’re not just about delivering exceptional client service; we’re...

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