Resources
Buy Now, Pay Later: The Future of BNPL
The “buy now, pay later” market topped $170 billion in 2022 and saw more than 360 million unique users worldwide. BNPL options have grown thanks to the accelerated shift toward online shopping driven by the pandemic, offering ecommerce brands another payment option to meet changing demands from their customers. As the perpetual battle for clicks…
How Shopify Expansion Stores Work (and Why You’d Need One!)
Shopify is an excellent ecommerce platform for growing your online brand. With a range of pricing options and a host of proprietary tools, companies of all sizes get the support and infrastructure they need. Shopify Plus, the premier Shopify subscription level, includes one neat benefit – more stores. Shopify Plus expansion stores offer brands a…
Building an Effective Wine Ecommerce Strategy
Online wine sales didn’t start with the pandemic. However, like so many other markets, stay-at-home orders and health concerns accelerated a long-term shift toward direct-to-consumer wine sales. In a largely fragmented market, wineries and distributors are reevaluating their overall marketing strategy and making substantial investments in website platforms, software and marketing campaigns. The Growing Online…
Shopify vs. WordPress: Which Is the Better Website Platform for Your Business?
Shopify and WordPress have grown into top website platforms for businesses. While both offer robust ecommerce solutions for retailers, appointment scheduling for service-based companies, and tools to make your brand look beautiful, one may be better suited for you. By evaluating each website platform, comparing costs, and setting your digital priorities, you can make your…
Oneupweb Ecommerce Client Snapshot: Bio Bidet
Oneupweb began working with Bio Bidet, a luxury bidet company, in September 2020 to support paid media and search engine optimization (SEO). The COVID-19 pandemic brought on an 845% increase in toilet paper sales. For a bidet company, this provided an opportunity to engage a new audience. The Problem Bidets rushed to the forefront of…
What an Ecommerce Website Needs to Be Profitable
To be profitable, an ecommerce site needs speedto load quickly, offer an intuitive customer experienceuser-friendliness, provide detailed product pages and use aa logical structure. And those are just the major requirements! The best way to create a new ecommerce website (or optimize an existing one) is to consider the customer’s perspective. We’re sharing the guidelines you need…
7 Ecommerce Product Page Optimization Tips
Ecommerce brands must constantly adjust their digital content and find new opportunities to meet dynamic consumer demands. This can be challenging but not impossible. While ecommerce content management systems and other technologies help you manage the details, there isn’t a simple way to achieve quality SEO performance. It takes a lot of time and research,…
How to Start Ecommerce on the Right Foot
Ecommerce usage is growing at an unprecedented rate across the globe, and it makes sense. Not only does a well-built ecommerce website allow businesses to sell on their terms, but it also provides a seamless customer experience. Looking to build an ecommerce business or take more of your current business online? Here’s how to start…
