Big Data: Making It Work For Marketing

Posted on in Resources, White Papers & Guides

What is “big data”? Is it just for big business? What advantage does it offer marketers?

We answer those questions and more in this white paper. Our white paper on big data includes:

  • Three myths surrounding big data
  • Real-life applications
  • Our five phase approach

This paper is all about big data and how it applies to you, the marketer. We define what it means, how it can impact your business and more.

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Name: Dan Shepler Position: Digital Marketing Project Manager What’s your average day like at Oneupweb? My day starts with a daily read, which consists of reading marketing articles and materials from credible sources in order stay up-to-date on marketing trends. After that, there is typically a team meeting before the work starts. On any given...

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