Resources

Google to penalize poor mobile performance

Mobile usage continues to rise. With 91% of U.S. adults owning mobile phones and over 60% of those being smartphones, it’s no secret that the shift to mobile search is becoming increasingly important. In response to the shift in device usage and user demand, Google announced recently that they will begin penalizing sites performing poorly…

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Psst— Your Site Visitors Are Human

Build your site around its user—consider their expectations, needs, feelings; build the site so that it’s useful, valuable and meaningful for the end user. Digital spiders crawl the world wide web, archiving and collecting data. Servers store and call up data; acting as air traffic controllers funneling information here and there, directing it to its…

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Aesthetics and User-experience : Website Design and Development – Oneupweb Marketing

Ask someone to draw you a house and you’ll probably receive a rudimentary rectangle with a rectangle door, square windows and a triangle roof. Ask Frank Gehry to draw you a house, and you’ll probably receive something that belongs in a Salvador Dali painting. What makes Frank Gehry different from an ordinary architect? Any architect…

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Oneupweb : 8 Google Fonts to Melt Your Heart

For many people Valentine’s Day is one of the most important days of the year. A day for gratuitous romantic gestures and chocolate gorging. However, if you’re anything like me you probably spent this Valentine’s Day alone in an apartment in pajamas, hugging a tub of ice cream and watching sappy romance flicks. Seeing as…

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Oneupweb Reviews: The Oneupweb Wall Street Journal Documentary

When the film crew was here in Traverse City last fall interviewing and filming the locations it was a fun time. It is great to see in the final documentary how that good time translated over into the film. We are happy to see our #Relentless energy and passion for the digital marketing world premiering on Wall Street Journal….

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Oneupweb : What the font? Some tools to get you by.

14,281. That’s the number of fonts currently available on dafont.com. With sites like dafont and fontspace, everyone has access to thousands of free fonts. So many available fonts can create problems, especially for graphic designers. Here are a few free online tools that can help you identify and sort through the abundance of fonts out…

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Oneupweb : The Internet’s Dark Day

And while a censored internet isn’t exactly comparable to an apocalypse, I think these bills would be very devastating to the internet as we know it….

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Oneupweb Reviews : Facebook Timeline

Facebook Timeline represents the most significant redesign in the network’s history. Here’s the deal……

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Oneupweb : Social Media ROI Made Easy with ROSI trax

Last week, Oneupweb launched ROSI trax™ – cutting-edge technology designed to measure Return on Social Investment. No gimmicks. No hocus-pocus. Just plain, no-nonsense analysis of consumer engagement with your brand via social media – and the direct conversions attributable to that interaction. …

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Oneupweb Reviews : Spotify

There’s a lot of news surrounding Spotify this week – and rightly so. But I’m not here to talk about the online music service’s new apps. I’m here to talk about why I love Spotify. And, yes, why I’ve loved Spotify since it debuted in the US. That’s right – I’ve been a believer since the beginning, so yeah, I’m biased, and I guess in that regard sort of like a “I was a fan before it was popular” Twilight kid. Guilty as charged….

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Oneupweb : A Thanksgiving Recipe for Social Engagement

Having logged more than 50 years at the Thanksgiving table now (at the conservative estimate of 2 hours per meal), I’ve acquired some significant food for thought – and more than a few pounds. And so, in preparation for this week’s big meal, I offer up 5 Lessons Every Online Marketer can learn from Thanksgiving dinner….

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Oneupweb : How to Work With Clients and Not Lose Your Design

Working with clients is always a great learning opportunity, that is if all parties involved are willing to listen and learn. Let’s face it, not everyone understands how design works or what creates an effective design….

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