Resources

Oneupweb : Social Media ROI Made Easy with ROSI trax

Last week, Oneupweb launched ROSI trax™ – cutting-edge technology designed to measure Return on Social Investment. No gimmicks. No hocus-pocus. Just plain, no-nonsense analysis of consumer engagement with your brand via social media – and the direct conversions attributable to that interaction. …

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Oneupweb Reviews : Spotify

There’s a lot of news surrounding Spotify this week – and rightly so. But I’m not here to talk about the online music service’s new apps. I’m here to talk about why I love Spotify. And, yes, why I’ve loved Spotify since it debuted in the US. That’s right – I’ve been a believer since the beginning, so yeah, I’m biased, and I guess in that regard sort of like a “I was a fan before it was popular” Twilight kid. Guilty as charged….

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Oneupweb : A Thanksgiving Recipe for Social Engagement

Having logged more than 50 years at the Thanksgiving table now (at the conservative estimate of 2 hours per meal), I’ve acquired some significant food for thought – and more than a few pounds. And so, in preparation for this week’s big meal, I offer up 5 Lessons Every Online Marketer can learn from Thanksgiving dinner….

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Oneupweb : How to Work With Clients and Not Lose Your Design

Working with clients is always a great learning opportunity, that is if all parties involved are willing to listen and learn. Let’s face it, not everyone understands how design works or what creates an effective design….

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Oneupweb : Tips for Justifying a Web Design Investment and Gaining Buy-In from Management

For many marketers, the freshness of spring also prompts a brutally honest look at the face of their brand—the website….

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website development

Create a WordPress Product Catalog without Ecommerce, Using Custom Post Types

Note: Oneupweb initially wrote this post about WordPress 3.0. Then, in 2020, we added information and a new conclusion to address modern-day practices. Long story short, you’ll likely want to explore using a plugin for this process today.   What can’t WordPress do these days? The addition of custom post types made it possible to accomplish…

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Oneupweb : Things to Think About When Designing a Website

When designing a website there are many things to consider before the development process begins….

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Oneupweb : Check Out Our New Welcome Mat!

“You need it to make a great first impression, or you may never be given the chance to make a second.” Ain’t that the truth? (Perhaps I haven’t made a good first impression with that vernacular.) The saying applies to many, many things, but it’s something our CEO has said when specifically talking about good web design, saying that you should “think of your Web site as your welcome mat, or your virtual storefront.”…

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Oneupweb : It’s RFP Time and I’m Looking for an Agency That Can…

It’s August, and for the marketers and media planners of the world whose fiscal follows the calendar, it’s time to start pulling the big reports—figuring out what appears to have worked and what didn’t is staring us square in the face….

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OneUpWeb : Grow Your Own Online Presence

How to be self sufficient with part of your marketing efforts. …

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Oneupweb : Using Design to Influence Behavior

As designers we strive to create something that’s going to guide a consumer to some kind of action. Designer Dan Lockton and Professors David Harrison and Neville A. Stanton have put together a design toolkit based on feedback from their blog, Design with Intent. The project is officially titled Design with Intent: 101 Patterns for Influencing Behavior Through Design….

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Oneupweb To Host Live Strategy Session On Action Oriented Web Design

Oneupweb will be hosting a Live Strategy Session focusing on web design on January 27th, 2010, at 2pm EST….

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