The Now and Future of Email Marketing

Posted on in Blog

Don’t Get left Behind.

 

The question of the day.

YOU: Is email marking important?

OUW: The answer is, YES, of course!

YOU: But why even bother, when people won’t open it?

OUW: So you think your email is bad, really bad eh? Well, the least it will do is remind the customer that you are there. Yes, you are alive and kicking. You will keep yourself in their minds-eye as they are scrolling through their email. So why not send an email if merely for that. But, of course, it really can do more, much more. Don’t be afraid to let us help you make your email not only better, but amazing! Contact us here>>>

On to the STATS.

Email will not go away. It will continue to grow. Whether it’s due to the fact that more and more people have access to devices right at their fingertips or the fact that email is integrated with nearly every business and required for all online transactions. The time is now to make sure your email counts.

“In 2015, the number of emails sent and received per day total over 205 billion. This figure is expected to grow at an average annual rate of 3% over the next four years, reaching over 246 billion by the end of 2019.” http://www.radicati.com/wp/wp-content/uploads/2015/02/Email-Statistics-Report-2015-2019-Executive-Summary.pdf

Email-and-Phones

A Oneupweb Case Study: Butterscotch Blankees

A long time client of ours, Butterscotch Blankees, has proven the effectiveness of email. From sending emails to their customers they have gained a Return on Investment of 1391% and 8,911 visitors to their site.

Butterscotch

Few tips to make your Email Count

One reason email works is because it is a service that your customers sign up for. They are expecting your email. You need to make sure that it is something that they want to open.

#1. Pay Attention to Your Subscriptions. Marketers, Pay Attention to Your Subscribers.

#2. Allow Your Subscribers to Easily Forward Your Message.

#3. Make It Relevant.

Read more about it here> https://www.oneupweb.com/blog/3_reasons_to_lo/

Are you looking for guidance? Let us help you with some Email Marketing Recommendations.

Contact Us>>>

Up Next

Effective paid media campaigns check off three key boxes: Getting in front of the right audience at the right time at the right price. While it sounds simple, it’s far from easy. One of the most underutilized tactics is lookalike targeting, or using existing data to find users who look like your existing and past...

Read More