Resources
Madiba, The Presidential Selfie and the Importance of Context
Nelson Mandela died this past weekend and he will be greatly missed. He was an amazing human being, a revolutionary politician and a respected humanitarian. His memorial service was a reflection not only of Madiba the man, but also of his legacy; it’s been described as joyous—South Africans and many around the world celebrated his…
5 Facebook Cover Image Tips
Facebook reported that monthly active mobile users are up 18% year-over-year in the US. That means your presence on Facebook is increasingly important, and if there is any truth to saying, “You never get a second chance to make a first impression,” then you better start with your Facebook cover image. Now that Facebook has…
Pinterest for Higher Education Marketing
The higher education market is fiercely competitive and is being affected by a number of factors, including rising student loan debt, a shrinking job market and the emergence of new technologies. It can be a bit of a jungle out there. And as the old saying goes, when in Rome, act like the biggest cat…
The Fastest Brand Alive
Superman comic #199 (1967) introduced geekdom to what is now an age-old question: in a race around the world against the man of steel (Superman) and the human speed demon (Flash), who is the fastest man alive? The answer is irrelevant (it’s obviously the Flash—he’s a man; Superman is an alien). But let’s apply it…
Pop in for a QWIKI… Review That is.
Qwiki allows users to share multimedia content easily. Watch our review. …
Facebook Camera-Instagram Face Off
Good day photo people! Today we’re reviewing the new the photo app from our friends at Facebook: the Facebook Camera App. Why does Facebook have a Camera App? Didn’t they just acquire Instagram? Well, thanks for asking, Dear Reader! Yes, Facebook acquired Instagram and it may seem redundant to have two types of photo apps,…
Oneupweb Reviews: The Oneupweb Wall Street Journal Documentary
When the film crew was here in Traverse City last fall interviewing and filming the locations it was a fun time. It is great to see in the final documentary how that good time translated over into the film. We are happy to see our #Relentless energy and passion for the digital marketing world premiering on Wall Street Journal….
Oneupweb: Obama Ups His Game with Tumblr, Instagram, Spotify
The Obama campaign has already made it clear: when it comes to social media, the gloves are off….
Oneupweb: The Oneupwebber Artists (Part I OUW Culture Series)
In this blog we bring to you a mini spotlight on the some of the artists here at Oneupweb. From comic artists to photographers to animators, we have a great palette of creatives here at Oneupweb. Here are a few we would like to share:…
Oneupweb Reviews: The Facebook IPO
According to their 188 page public filing with the United States Securities and Exchange Commission, they reported revenue of $3.7 billion in 2011, up 88% from 2010 where they reported $1.97 Billion in revenue. That makes each Facebook user equate to $4.39 each. Facebook states in the document of that $3.7 Billion that their net income for 2011 was reported to be $1 billion exact. That’s 94% increase from 2010….
Oneupweb : Animated Music Videos for the Soul
Animation has a unique ability to translate and speak to our emotions….
Oneupweb : Pinterest – Selling a (Social) Lifestyle
The hot question every CMO seems to be asking their agency seems to be: “What is this Pinterest thing, anyway, and what can we do with it?”…