Resources

Ronda Rosey testimonial video.

SEO PPC Sexy Swivel Table Template

If you’ve arrived at this page, it’s likely you already understand the benefits of aligning your PPC and SEO campaigns. Congratulations! You’re among the enlightened. The purpose of this Google Sheet is to help you sort through the “Paid & Organic” report that you have exported (or will soon export) from your Google Ads account. […]

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President Trump, Here’s Why Fox News Doesn’t Rank on Google

Earlier this week, President Trump accused Google of intentionally suppressing conservative news outlets and hiding news that casts the administration in a favorable light. In his series of Tweets, Trump specifically called out “Fake CNN” as being prominent on Google. Well, Mr. President, when it comes to ranking in Google search results, there are rules […]

Digital Summit Detroit

Join Us at Digital Summit Detroit September 12 & 13

Meet us at Cobo Center in downtown Detroit September 12 & 13, 2018 for one of Michigan’s premier digital marketing conferences, the 4th Annual Digital Summit Detroit. We’ll be there along with 1600+ of your closest digital marketing friends to dig deep into the latest digital marketing & media trends and practices from leading brands […]

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A/B Testing for Franchises

Have you ever sat down with your marketing team to brainstorm ad copy, design a new website page, or select what questions you should be asking your website visitors to encourage them to convert on your forms? Typically, during these brainstorming sessions your team comes up with more than one good idea. So now what? […]

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Meet Emily Tewers, Jack of All Digital Content Trades

Name: Emily Tewers Position: Digital Content Producer What’s your average day like at Oneupweb? There is no such thing as an average day at Oneupweb for me. In the last few weeks alone, I’ve superglued the head back onto a bobblehead that bobbled too hard, crawled into a wine tank to lay on a candlelit […]

A videographer job for a do-it-all individual

We’re looking for a versatile, full-time videographer/motion graphics designer to join our video department. We’re looking for an individual who is comfortable in every stage of the video process, from conceptualizing & storyboarding to shooting, editing and adding final touches with motion graphics. At Oneupweb, every day is different. We work for national brands, local […]

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Meet Shelly Brass: Our new Accounting Assistant

Name: Shelly Brass Position: Accounting Assistant What’s your average day like at Oneupweb? Working on accounts payable, accounts receivable and entering new contracts as they come in. Tell us about a favorite Oneupweb moment in general. Getting to use petty cash to get a growler for all of the great people that I work with […]

Oneupweb’s Marketing Madness

March Madness is the time of year when every basketball fan around the United States goes crazy for a while. Couches are burned, swear words are shouted and we lose a little bit of ourselves when our team loses. Marketing Madness, on the other hand, was a fun way to see which blog our team […]

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Introducing Tessa Lighty, Oneupweb’s social guru

Name: Tessa Lighty Position: Social Media Coordinator for Oneupweb and Digital Strategist for PointA What’s your average day like at Oneupweb? No day is average. I’m tasked with something different every day to meet the needs of our clients and company. Pretty much every day includes posting to our social channels and staring out the […]

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Near Me or Best? How to Navigate Emerging Search Trends

I follow Think with Google on LinkedIn for the search trend factoids they regularly share. These straight-forward data points help marketers keep track of emerging search behavior, like the fact that mobile searches for “best” have grown over 80% over the past two years. Oh how interesting! Did you also know that mobile searches for […]

Local Franchise Marketing Tips for a Stronger Digital Presence

Users’ demand for instant information about service providers nearest to them translates to virtually any industry ‒ from pizza delivery to healthcare to home services. Today more than ever, it’s extremely important to understand search engines to get noticed by your target audience. Location plays a key role in digital marketing strategy. If you operate […]

10 Ads Empowering Women and Breaking Stereotypes

Updated: 2.20.2019 With #InternationalWomensDay just around the corner, we are celebrating women by showcasing ads that empower women in all shapes, sizes and colors. We wanted to turn the spotlight on a few companies that are inspiring women to be anything they want to be. You’ll laugh, cry and want to sign up for a […]

What social media network should you be on?

The Social Media Networks You Actually Need to Be On

Using social media is important for growing your business and increasing brand awareness, but with so many platforms to maintain, choosing which to invest your resources in can be tricky. When you’re a busy business owner, it’s easy to become overwhelmed by social media management. Between the constant notifications and perpetually needing to come up […]

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Local SEO for Healthcare: Yes, It’s Important

What is local SEO for healthcare? When it comes to medical organizations, local SEO is the art of curating your patients’ entire online experience of your organization – from initial research through appointment scheduling. It involves: Having a website with great UX and clear navigation paths Creating specific, localized content Optimizing your site with the […]