Employee Feature

gillian cobb niemisto

Meet Gill, SEO Expert & Horticulturist

Gillian Cobb Niemisto, Head of Content Marketing and SEO Strategy I grew up in Williamston, MI and attended Michigan State University where I obtained a B.A. in Professional Writing with an emphasis in Writing in Communities and Cultures. I always yearned to live “Up North,” but wasn’t sure if I could make it a reality….

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andy olds

Meet Andy “Funky” Olds, PPC Extraordinaire

Andy Olds: I am not sure of my official title but what I consider my role to be, just as it has been since 1987, and if I may paraphrase Cassanova Rud and Super Lover Cee when they ‘Do The James’; I try to be ‘The Choreographer of the Funky Dope Beat Maneuver’. Meaning do…

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emily nelson

Meet Emily Nelson, Jack of All Digital Content Trades

Emily Nelson, Managing Creative Producer I graduated from Hope College with a degree in Communication. I chose this degree because I thought, “Nobody makes money as a photographer.” Now, I make money as a photographer, but my more holistic marketing background in social, SEO and graphic design inform my approach to creative. I love what…

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shelly brass

Meet Shelly Brass: Accounting Assistant

Shelly Brass, Accounting Assistant I grew up in Benzie County and have always loved the area. I worked for 25 years in the beer & wine industry in multiple roles that included customer service, administrative and accounting. Prior to that, I worked in the hotel industry in various positions from desk clerk to banquets manager….

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tessa lighty

Get to Know Tessa Lighty

Tessa Lighty, Brand Manager From a young age I loved to tell stories and create. Though I never considered myself a particularly creative person, my passion for writing led to a career in journalism, with an emphasis on photojournalism. I graduated from the University of Kentucky and interned at newspapers all over the country during…

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david doran

Meet Dave “Straight Out of the Bag” Doran

David Doran, Director of Strategy I joined Oneupweb in 2014, as a member of the SEO team. Currently, as the Director of Strategy, I lead the Sales and Marketing team; work with project teams on clients’ annual planning and other strategic initiatives; and drive agency-wide strategies aimed at improving technology and services. I’ve spoken at…

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rafael quiroz

Introducing… Rafael Quiroz

Rafael Quiroz Rios, Content Production Associate I moved to northern Michigan in 2019 from Mexico and hold a bachelor’s degree in communication and media production. My professional journey involves collaborating with multiple brands across Mexico and the US, specializing in the production of commercial videos and photography. I am deeply passionate about creativity and the…

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Fernando Meza portrait

Meet Fernando, CEO and Owner of Oneupweb

Fernando Meza, CEO I’m a first-generation Mexican-American native Los Angeleno. I grew up in the San Fernando Valley, and in my senior year of high school I was recruited by the Emma L. Bowen Foundation, a nonprofit whose mission is to promote diversity in media by creating a pipeline of talent for media companies through…

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David Kehrer – He’s Our Man – If He Can’t Do It No One Can

David Kehrer, Design Director I’ve been working in the marketing and design industry for over 10 years. I’ve worked in a wide range of industries that include, nonprofit, manufacturing, and healthcare. Over this time, I’ve grown a passion for developing brands and building inclusive digital experiences. The part of my work that I enjoy the…

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Featuring Nicole Emenhiser; All Day Er’ry Day

Nicole Emenhiser, Lead Graphic Designer Real talk, I’ve worked my entire career at Oneupweb. I’ve worked under two owners. I’ve worked under various Art Directors and Creative Directors. I’ve worked on a team of two; I’ve worked on a team of six. I’ve worked with huge brands; I’ve worked with baby-new brands. I’ve built brands,…

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Featuring The One and Only Sara Ariza

Sara Ariza, Vice President Reading “Ogilvy on Advertising” in college solidified that I chose the right major. Working in my first agency role in Chicago confirmed I found the right career. My focus was on leading marketing strategy for the agencies top-tier financial, education and hospitality clients all the way to execution. Taking big-picture thinking…

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lauren hucek

Meet Lauren Hucek: Teamwork Goddess

Lauren Hucek, Project Manager In 2013, I traded the Chicago suburbs for small-town, rural living, and I haven’t looked back. Traverse City is the perfect blend of Midwestern hospitality, big-city dining and cultural amenities, and a thriving agricultural hub, all nestled against the backdrop of the Great Lakes – the planet’s largest freshwater system. In…

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